In a significant development for both the smartphone manufacturer and European football, OPPO has announced the extension of its partnership with UEFA for an additional three seasons. This move, announced in 2022, builds upon the successful collaboration between the two entities, which has seen OPPO’s products featured in a variety of UEFA competitions.
The partnership, which was initially formed to showcase OPPO’s products through advertising during various UEFA events, has now been extended to cover the next three seasons. This will provide fans with more opportunities to experience cutting-edge technology while enjoying the excitement of football matches.
The extension includes a range of UEFA competitions, such as the UEFA Champions League, the UEFA Super Cup, the UEFA Futsal Champions League final, and the UEFA Youth League final. This comprehensive agreement underscores the commitment of both OPPO and UEFA to enhance the fan experience and promote football across Europe.
OPPO and UEFA representatives celebrate the extension of their partnership.
The news of the extended partnership was announced by OPPO at an event attended by former Spanish footballer Iker Casillas Fernandez. During the event, Casillas showcased the capabilities of OPPO AI Studio, a feature that aims to provide a more personalized and interactive experience for users.
Iker Casillas Fernandez takes the opportunity to explore the AI Studio feature.
In addition to the extended partnership with UEFA, OPPO has also announced the launch of a youth football development program in Mexico, Spain, Egypt, and China. This initiative is part of OPPO’s broader commitment to football and aims to support the growth of the sport globally.
The extension of OPPO’s partnership with UEFA is a testament to the company’s dedication to innovation and its desire to connect with consumers through shared interests. By associating itself with one of the most prestigious football organizations in the world, OPPO is not only gaining visibility but also reinforcing its brand identity as a technology leader.
The three-season extension will allow OPPO to further integrate its products into the fabric of European football, providing fans with a seamless experience that blends technology and sports. As the partnership continues to evolve, it is expected that more innovative initiatives will be introduced, further enhancing the fan experience and driving the popularity of football across the continent.
In conclusion, the extension of OPPO’s partnership with UEFA is a significant milestone for both parties. It signifies OPPO’s continued commitment to the European football community and its dedication to technological innovation. As the partnership progresses, fans can look forward to a more engaging and immersive football experience, powered by the latest technology from OPPO.
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