The tech world has been buzzing with rumors about a mysterious mixed reality device developed by Samsung and Google. Reports suggest that the product will be a head-mounted display, competing with Apple’s Vision Pro. However, recent revelations indicate that the two tech giants are actually working on a pair of smart glasses.
In February 2024, Samsung’s TM Roh announced that the company would be collaborating with Google to launch an extended reality (XR) product, using Qualcomm’s chipsets to power the device. Although details about the development were scarce at the time, the technology’s progress and initial design suggested a headset similar to Apple’s Vision Pro.
Recently, Qualcomm CEO Cristiano Amon revealed key information about the product during an interview with CNBC. Amon stated that Samsung and Google have already manufactured a pair of smart glasses as part of their collaboration. He described the product as a new product, new experience and expressed his excitement about the potential for this technology to reach a wider audience.
This will be a new product, new experience. I truly look forward to making it possible for every smartphone owner to purchase a pair of glasses to complement their device.
Although neither company has officially confirmed this development, the involvement of Qualcomm in the new product’s development suggests that the rumors are likely to be true. Amon also shared his enthusiasm for Meta’s popular Ray-Ban smart glasses and the crucial role of artificial intelligence in the product, indicating that this trend may continue with similar devices.
Until the partners release a formal statement, we cannot be certain whether the mixed reality device is indeed smart glasses. However, we know that it will run on the Android operating system. TM Roh mentioned during the Unpacked event in July 2024 that the XR platform would be launched later this year, so we may see this product soon.
The collaboration between Samsung and Google marks a significant move in the mixed reality space. As the market continues to grow, the demand for innovative and user-friendly mixed reality devices is expected to increase. The potential success of this partnership could pave the way for more advanced mixed reality products in the future.
Moreover, the use of Qualcomm’s chipsets in this project is a testament to the company’s commitment to providing cutting-edge technology for the XR industry. With its expertise in mobile processors, Qualcomm is well-positioned to contribute to the development of high-performance mixed reality devices.
As consumers, we are eagerly awaiting the official unveiling of this new mixed reality product. With the involvement of Samsung, Google, and Qualcomm, this collaboration promises to deliver an exciting and innovative experience that could redefine the way we interact with the digital world.
In conclusion, the rumored smart glasses developed by Samsung and Google, with the support of Qualcomm, are generating a lot of excitement in the tech community. The potential for a new and improved mixed reality experience is palpable, and we can’t wait to see what this collaboration will bring to the market.
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