Revitalizing Rural Areas: Ecotourism Boosts Incomes in Zhejiang’s Rui’an

In the sweltering heat of August in Rui’an, a city in Wenzhou, Zhejiang Province, a refreshing change can be found in the western山区 of the city. The Qiyun Drift Drift park in Fangzh ang Town has become a natural oasis, drawing visitors from all over for its漂流-themed attractions. This innovative approach to rural revitalization is not only cooling down visitors but also heating up the local economy, turning the area’s rich ecology into a valuable asset for villagers.

The transformation of the area around the Thirty-Two Creek, a major tributary of the Jin Chao Gang section of the Fei Yun Jiang River, is a testament to effective water management. Once plagued by garbage and severe flooding, the creek now serves as the lifeblood of the region, providing water for nearly 70,000 people. Thanks to a comprehensive small watershed management strategy initiated by the Rui’an Municipal Water Conservancy Bureau a decade ago, the Thirty-Two Creek has undergone a remarkable transformation.

In 2019, investors were attracted to Fangzh ang Town to explore the potential for a漂流 project. The key question was whether the waterway could support such an endeavor and how to convert water resources into a source of economic value. The Red Rock Reservoir in Fangzh ang provided the answer, ensuring the feasibility of the project. The nearby villages of Xinyao and Zhouyanggang, situated along the Thirty-Two Creek, became the starting and ending points of the漂流 route, with both villages investing in the project.

Soon, other villages in Fangzh ang joined in, collectively investing in what would become the first day and night combination漂流 route in southern Zhejiang. The Qiyun Drift Drift park, with a total investment of 200 million yuan, sprawls across 1,500 acres, breathing new life into the local economy. The park’s water-based activities have become a catalyst for the development of a broader tourism industry in the area.

Beyond漂流, the project has expanded to include sports, accommodations, farms, camping sites, educational programs, and night tours. This diversification is expected to generate an annual combined revenue of 20 million yuan, effectively monetizing the area’s ecological assets. The success of the park demonstrates the potential for sustainable economic growth through responsible use and preservation of natural resources.

The benefits of水利 projects for local communities are clear. This year, Rui’an’s water conservancy work has focused on ensuring water security, filling gaps in infrastructure, strengthening regulation, and improving the well-being of residents. By prioritizing these goals, the city has made significant strides in水利 development, with several eagerly awaited large-scale projects reaching crucial milestones. Rui’an’s commitment to these initiatives underscores the importance of balancing economic progress with environmental stewardship.

In conclusion, the Qiyun Drift Drift park in Rui’an, Zhejiang, exemplifies the potential of ecotourism in driving rural revitalization. By leveraging its natural resources and investing in sustainable projects, the area has not only revitalized its economy but also improved the quality of life for its residents. This model serves as a beacon for other regions seeking to transform their ecological assets into pathways for growth and prosperity.


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【source】http://www.chinanews.com/sh/2024/08-28/10276022.shtml

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