宁夏会展产业蓬勃发展，前七个月产值突破42亿元
中新网银川8月23日电(记者 于晶) 宁夏回族自治区商务厅日前发布数据显示，今年前七个月，宁夏举办各类会展博览活动179场次，展出面积44.95万平方米，实现产值42.28亿元，展现出宁夏会展产业的蓬勃发展态势。
数据显示，宁夏各地积极举办特色会展活动，取得显著成效。银川市举办了2024宁夏奶业大会·第六届银川国际奶业暨农牧机械展览会等60场次，展览面积23.3万平方米，参加会展活动人数140.93万人次，直接产值24.92亿元。石嘴山市举办了“品味年货新春大吉”年货大集展销会等27场次，展出面积2万平方米，实现产值2.6亿元。吴忠市举办了第四届吴忠早茶美食文化节等36场次，展出面积5万余平方米，实现直接产值8.36亿元，拉动消费35.6亿元。固原市举办了宁夏固原·泾源第四届冰雪文化体育旅游节、“六盘山冷凉蔬菜”区域公用品牌+宣传推介活动等45场次，展出面积12.3万平米，共实现销售4.1亿元。中卫市举办了第七届枸杞产业博览会、“醉美南长滩共赴梨花约”中国民歌“花儿”大会暨中卫市第十八届南北长滩黄河梨花节等11场次，展览面积约2.35万平米，共实现销售约2.3亿元。
值得一提的是，宁夏积极利用会展平台促进产业发展。今年1-7月份，宁夏举办2024年宁夏蔬菜产销对接活动，促成产销供应、直供直采等意向采购协议32项，签约金额5.3亿元。自治区党委外事办举办中国(宁夏)德国友好合作周活动，成功组织巴斯夫、拜耳等41家知名德企来宁参会，各方共签订合作项目19个，签约金额1.57亿元。自治区农业农村厅举办第九届全国知名蔬菜销售商走进宁夏活动，邀请全国知名客商走进宁夏，活动现场共签订协议171项，签约金额18.69亿元。
根据中国会展经济研究会发布的《2023年度中国展览数据统计报告》，在纳入统计的197个城市中，银川排名第54位，处于前列。
宁夏商务厅相关负责人表示，下一步将联合各部门共同统筹谋划2024年会展博览产业重点活动，推动宁夏会展博览促进年活动方案落实，支持银川市、吴忠市充分发挥场馆优势，重点开展以展带会，其余地市结合区域优势，重点开展以会带展，力争支持一批会展主体、打造一批品牌会展活动，持续促进会展博览产业量质提升。
英语如下：
Ningxia’s Convention and Exhibition Economy Booms, Generating Over 42Billion Yuan in Revenue in First Seven Months
Keywords: Ningxia, conventionand exhibition, revenue
Content:
Yinchuan, Aug. 23 (Xinhua) – Ningxia Hui Autonomous Region’s convention andexhibition industry has witnessed robust growth in the first seven months of 2024, generating a total revenue of 42.28 billion yuan,according to data released by the regional Department of Commerce.
The region hosted 179 convention and exhibition events, covering an area of 449,500 square meters.
Data shows that various cities in Ningxia have actively organized distinctive convention and exhibition events, achieving remarkable results. Yinchuan City held 60 events, including the 2024 Ningxia Dairy Industry Conference and the 6th Yinchuan International Dairy and AgriculturalMachinery Exhibition, covering an area of 233,000 square meters, attracting 1.4093 million visitors and generating direct revenue of 2.492 billion yuan. Shizuishan City held 27 events, including the “Taste of New Year Goods, Spring is Coming” New Year Goods Fair, covering an area of 20,000 square meters and generating revenue of 2.6 billion yuan. Wuzhong City held 36 events, including the 4th Wuzhong Early Morning Tea and Food Culture Festival, covering an area of over 50,000 square meters, generating direct revenue of 8.36 billion yuan and driving consumption of 35.6 billion yuan. Guyuan City held 45 events, including the 4th Ningxia Guyuan·Jinshan Ice and Snow Culture and Sports Tourism Festival and the “Liupan Mountain Cool-Climate Vegetables” Regional Public Brand Promotion Event, covering an area of 123,000 square meters and achieving sales of 4.1 billion yuan. Zhongwei City held 11 events, including the 7th Goji Berry Industry Expo, the “醉美南长滩共赴梨花约” Chinese Folk Song “Flower” Conference and the 18th Zhongwei North and South Changtan Yellow River Pear Blossom Festival, covering an area of approximately 23,500 square meters and achieving sales of approximately 2.3 billion yuan.
It is worth mentioningthat Ningxia has actively utilized convention and exhibition platforms to promote industrial development. From January to July this year, Ningxia held the 2024 Ningxia Vegetable Production and Sales Matching Event, resulting in 32 agreements for supply and direct procurement, with a total value of 5.3 billion yuan.The Regional Party Committee’s Foreign Affairs Office organized the China (Ningxia) Germany Friendship and Cooperation Week, successfully bringing 41 well-known German companies, including BASF and Bayer, to Ningxia for the event. The parties signed 19 cooperation projects with a total value of 157 million yuan. The Regional Department of Agriculture and Rural Affairs held the 9th National Well-known Vegetable Sales Merchants Visit Ningxia Event, inviting well-known merchants from across the country to visit Ningxia. The event resulted in 171 agreements being signed with a total value of 18.69 billion yuan.
According to the “2023 China Exhibition Data Statistics Report” released by the China Convention and Exhibition Economy Research Association, among the 197 cities included in the statistics, Yinchuan ranked 54th, placing it among the top cities.
A relevant official from the Ningxia Departmentof Commerce said that the next step will be to work with various departments to jointly plan key convention and exhibition industry events for 2024, promote the implementation of the Ningxia Convention and Exhibition Promotion Year activity plan, support Yinchuan City and Wuzhong City to fully leverage their venue advantages and focus on”exhibition-driven meetings,” and encourage other cities to combine their regional advantages and focus on “meeting-driven exhibitions.” The goal is to support a group of convention and exhibition entities, develop a group of branded convention and exhibition events, and continuously promote the high-quality development of the convention and exhibition industry.
【来源】http://www.chinanews.com/cj/2024/08-23/10273865.shtml
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