上半年赴马来西亚中国游客同比增长1.9倍
中新社吉隆坡8月19日电 (记者 陈悦)马来西亚旅游、艺术和文化部19日指出，根据马来西亚移民局和旅游促进局统计的数据，今年上半年，入境马来西亚的中国游客达近145万人次，较去年同期增长1.9倍。中国游客约占上半年马来西亚国际游客总数的12.3%，中国成为马来西亚第三大旅游客源地。
统计数据亦显示，今年6月，入境马来西亚的中国游客达到近26.5万人次，环比增长15.9%，较新冠疫情前的2019年同期增长19.2%。
马来西亚旅游、艺术和文化部部长张庆信指出，今年上半年，造访马来西亚的国际游客同比增长28.9%，较去年上半年增加约265万人次。中国游客不但增长率远高于国际游客总体增长率，而且较去年同期增加人次数在国际游客总增量中占到35.9%，是马来西亚旅游市场所有客源地中，增加人次数最多的。
马来西亚旅游、艺术和文化部相关官员认为，马中互免签证是中国游客快速增长的重要原因。另一方面，旅游、艺术和文化部高度重视中国市场，仅张庆信去年至今就四度前往中国推广马来西亚旅游，积极的市场营销和推广有效吸引中国游客目光。
马来西亚旅游、艺术和文化部相关官员介绍，今年下半年，中国直飞马来西亚航班每周载客量将突破10万人次，加之马来西亚沙捞越美里省的尼亚国家公园洞穴群考古遗址在近期被列入联合国教科文组织《世界遗产名录》，为该国再添旅游新亮点，中国入境马来西亚的游客在下半年预计还将出现进一步增长。
这一趋势表明，随着国际旅游市场的逐渐复苏，马来西亚对中国市场的重视和积极推广策略正在取得显著成效，也为两国旅游业的合作与发展带来了新的机遇。
英语如下：
Title: “Chinese Tourist Arrivals in Malaysia Surge 1.9 Times! Hits Record High in First Half of the Year”
Keywords: Chinese tourists, 1.9 times increase, Malaysia
News Content: Chinese tourists visiting Malaysia in the first half of the year increased by 1.9 times compared to the same period last year.
Beijing, August 19th (Xinhua News Agency) – The Malaysian Ministry of Tourism, Arts, and Culture (MTAC) reported on the 19th that according to statistics from the Malaysian Immigration Department and the Tourism Promotion Board, Chinese tourists entering Malaysia reached nearly 1.45 million people in the first half of this year, a 1.9 times increase from the previous year. Chinese tourists accounted for 12.3% of Malaysia’s international visitor arrivals in the first half of the year, making China the third largest source of tourists to Malaysia.
The statistics also show that in June this year, Chinese tourists entering Malaysia reached nearly 265,000 people, a 15.9% increase month-on-month, and a 19.2% increase from the same period in 2019 before the COVID-19 pandemic.
Yeo Jiawei, the Minister of Tourism, Arts, and Culture of Malaysia, pointed out that in the first half of this year, international tourists visiting Malaysia increased by 28.9% compared to the same period last year, with an increase of about 2.65 million people. Chinese tourists not only saw a growth rate far higher than the overall international tourist growth rate, but also accounted for 35.9% of the total increase in international tourist arrivals, making China the largest contributor to the increase in tourist arrivals in Malaysia.
Officials from the Malaysian Ministry of Tourism, Arts, and Culture believe that the mutual visa exemption between China and Malaysia is a significant factor in the rapid growth of Chinese tourists. On the other hand, the ministry attaches great importance to the Chinese market and has actively marketed and promoted Malaysia tourism. Minister Yeo Jiawei has visited China four times since last year to promote Malaysia tourism, which has successfully attracted the attention of Chinese tourists.
Officials from the Malaysian Ministry of Tourism, Arts, and Culture introduced that in the second half of this year, the weekly passenger load of direct flights from China to Malaysia will exceed 100,000 people, and the archaeological site of the Niassa National Park Cave Complex in the Sarawak state of Malaysia was recently inscribed on the UNESCO World Heritage List, adding a new highlight to the country’s tourism. It is expected that there will be further growth in Chinese tourists visiting Malaysia in the second half of the year.
This trend indicates that as the international tourism market gradually recovers, Malaysia’s focus on the Chinese market and proactive promotion strategies are yielding significant results, and also bring new opportunities for the cooperation and development of the tourism industries of both countries.
【来源】http://www.chinanews.com/gj/2024/08-19/10271047.shtml
Views: 2