2024年第二季度全球平板电脑市场报告显示，苹果公司在平板电脑出货量上实现了17%的同比增长，继续在全球平板电脑市场中保持领先地位。苹果公司凭借其新款iPad Pro和iPad Air，搭载了M4和M2芯片，以及公司在2024年WWDC上推出的新设备人工智能功能Apple Intelligence，成功推动了平板电脑的需求增长。
三星和联想也在本季度取得了显著的成绩，三星的平板电脑出货量同比增长了17%，进入了高速增长领域。联想则保持了强劲的市场表现，出货量同比增长了16%。
小米的平板电脑出货量在本季度实现了惊人的138%的增长，尤其是在中国和国际市场，小米的品牌影响力正在迅速提升。小米的快速增长得益于其产品线的丰富和市场策略的有效执行。
另一方面，亚马逊的平板电脑出货量在本季度出现了3%的同比下降，这可能与亚马逊在平板电脑市场的战略调整有关。
总体来看，2024年第二季度全球平板电脑出货量达到了3510万台，同比增长了14%，显示了平板电脑市场仍然具有一定的增长潜力。随着技术的发展和消费者需求的多样化，未来平板电脑市场有望迎来更多的发展机遇。
英语如下：
News Title: “Global Tablet Market Surges: Apple, Samsung, Lenovo, Xiaomi Soar, Amazon Declines”
Keywords: Tablet Growth, Xiaomi Surge, Amazon Drop
News Content: The second quarter of 2024 global tablet market report shows that Apple has achieved a 17% year-on-year increase in tablet shipments, maintaining its leading position in the global tablet market. Apple’s success in driving tablet demand growth can be attributed to its new iPad Pro and iPad Air models, which feature the M4 and M2 chips, as well as the new AI functionality introduced at the 2024 WWDC, Apple Intelligence.
Samsung and Lenovo also achieved notable results in the quarter, with Samsung’s tablet shipments growing by 17% year-on-year and entering a high-growth area. Lenovo maintained a strong market performance with a 16% year-on-year increase in shipments.
Xiaomi’s tablet shipments experienced an astonishing 138% year-on-year growth in the quarter, with the brand’s influence rapidly rising in both the Chinese and international markets. Xiaomi’s rapid growth can be attributed to the richness of its product line and effective execution of its market strategy.
On the other hand, Amazon’s tablet shipments experienced a 3% year-on-year decrease in the quarter, which may be related to Amazon’s strategic adjustments in the tablet market.
Overall, global tablet shipments reached 35.1 million units in the second quarter of 2024, with a 14% year-on-year increase, indicating that the tablet market still has a certain growth potential. With technological advancements and the diversification of consumer needs, the future tablet market is expected to see more development opportunities.
【来源】https://www.ithome.com/0/788/195.htm
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