中新网金华7月26日电 (钱晨菲 成超)近年来，浙江省兰溪市积极推进城乡融合发展，通过补齐乡村短板、保留传统文化、提升乡村风貌等措施，为乡村发展带来新机遇，也为城乡资源双向流动打开通道。
在兰溪的游埠集镇，随着乡村面貌的改善和旅游业的兴旺，越来越多的城市居民选择回到乡村发展创业。比如，衢州湖镇的祝芬芳放弃城市生活，回到游埠，投资100万元打造自己的“美食王国”，主营游埠特色小吃和小炒。同样，有着高端餐饮经验的邵双娟和来自湖南湘西的麻金海也看好游埠的发展潜力，分别开设了文创产品店和旅拍店。
兰溪市游埠镇人大主席潘旭琴表示，游埠文旅产业近年发展迅速，早茶店、民宿、咖啡店、酒吧、旅拍等新业态不断涌现，多种融合经济新业态正在发展壮大。
在兰江街道姚村，金华武义姑娘陈俊仙开了一家叫“般念·心舍”的小店，涉及养生、美学、音乐等方面。姚村是一个有着700多年历史的古村落，通过闲置农房转租模式，使“沉睡”老房重获新生，吸引了多种业态入驻，不仅保护了历史建筑，还带动了乡村产业发展和资源利用。
兰溪市的实践表明，城乡融合发展不仅促进了新业态在村庄的“落户”，也为向往诗与远方的人们提供了好去处。通过城乡资源的互补和流动，兰溪正逐步实现宜居宜业和美乡村的愿景。
英语如下：
Title: “Lanxi: Urban-rural Integration Sparks New Business Models”
Keywords: Urban-rural integration, cultural and tourism development, returnee entrepreneurship
Content:
HANGZHOU, July 26 (Xinhua) — In recent years, Lanxi City, Zhejiang Province, has actively promoted the integration of urban and rural development through measures such as filling gaps in rural areas, preserving cultural heritage, and enhancing rural aesthetics, bringing new opportunities for rural development and opening up a channel for the two-way flow of urban and rural resources.
In the Yangbi market town of Lanxi, with the improvement of the rural landscape and the prosperity of tourism, more and more urban residents are choosing to return to the countryside to develop and start businesses. For example, Zhu Fangfang, who gave up city life in Quzhou, returned to Yangbi and invested 1 million yuan to create her own “food kingdom,” focusing on Yangbi special snacks and stir-fried dishes. Similarly, creative products stores and travel photography shops have been opened by Shao Shuangjuan with high-end catering experience and Mao Jinhai from Xiangxi, Hunan, who also see potential in the development of Yangbi.
Pan Xueqin, the chairwoman of the People’s Congress of Yangbi Town in Lanxi City, said that the cultural and tourism industry in Yangbi has been developing rapidly in recent years. New business models such as morning tea shops, villas, coffee shops, bars, and travel photography have emerged one after another. Various new economic models of integration are growing stronger.
In Yar Village of Lanjiang Street, Chen Junxian, a girl from Jinhua, opened a small shop called “Banning·Xin She,” which covers aspects of health care, aesthetics, and music. Yar Village, with a history of over 700 years, has been revitalized through a model of renting out idle farmhouses, attracting various business models to settle in, not only protecting historical buildings but also driving the development of rural industries and the utilization of resources.
The practice in Lanxi City shows that the integration of urban and rural development not only promotes new business models in rural areas but also provides a good destination for those who yearn for poetry and distant lands. Through the complementary and reciprocal flow of urban and rural resources, Lanxi is gradually realizing its vision of a beautiful and livable countryside.
【来源】http://www.chinanews.com/sh/2024/07-26/10258298.shtml
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