快手科技在2024快手磁力大会上宣布，其自主研发的快意通用大语言模型能力已超越了领先的AI语言模型GPT-3.5，并在营销领域的应用上与GPT-4并驾齐驱。快手商业化算法负责人江鹏在大会上表示，快意大模型经过对千亿级Token商业知识的预训练和百万级商业指令的对齐，已经成为了业界领先的营销域大语言模型。这一突破不仅展示了快手在人工智能领域的强大实力，也为快手在营销领域的创新和优化提供了坚实的技术支持。
快手女娲数字人平台能够支撑超过2200路数字人24小时同时开播，这一数字人矩阵的强大功能，为快手的用户提供了更加丰富多彩的互动体验。而盘古视频AIGC技术的应用，更是大幅提升了营销转化率，达到了33%的提升效果，这一成果表明快手在利用人工智能技术提升用户体验和营销效果方面取得了显著成效。
随着快手在人工智能领域的不断突破和创新，快手将继续引领行业的变革，为用户带来更加智能和个性化的内容和服务。快手的这一系列技术创新和应用，无疑将加速人工智能在社交媒体领域的普及和应用，为未来的互联网生态发展注入新的活力。
英语如下：
News Title: “Kuaishou’s Large Language Model Leads Industry, Closing in on the Marketing Capabilities of GPT-4”
Keywords: Kuaishou, AI Marketing, Surpassing GPT-3.5
News Content: At the 2024 Kuaishou Magnetic Conference, Kuaishou Technology announced that its self-developed Kuaixi General Large Language Model has surpassed the leading AI language model GPT-3.5 and is now on par with GPT-4 in terms of marketing applications. Jiang Peng, the commercialization algorithm chief at Kuaishou, stated at the conference that after pre-training with a trillion-level Token commercial knowledge and alignment with millions of commercial instructions, the Kuaixi model has become the leading marketing domain large language model in the industry. This breakthrough not only demonstrates Kuaishou’s strong strength in the field of artificial intelligence but also provides solid technical support for the innovation and optimization of Kuaishou’s marketing efforts.
The Kuaishou Nuwa Digital Human Platform can support over 2,200 digital humans broadcasting 24 hours a day, a powerful digital human matrix that offers users a more diverse interactive experience. The application of the Kunpeng Video AIGC technology has significantly improved marketing conversion rates, achieving a 33% improvement. This result indicates that Kuaishou has achieved significant effectiveness in using artificial intelligence technology to enhance user experience and marketing outcomes.
As Kuaishou continues to break through and innovate in the field of artificial intelligence, the company will continue to lead industry transformation, bringing users more intelligent and personalized content and services. Kuaishou’s series of technological innovations and applications will undoubtedly accelerate the popularization and application of artificial intelligence in the field of social media, injecting new vitality into the future development of the internet ecosystem.
【来源】https://finance.sina.com.cn/7×24/2024-03-26/doc-inaprmts0685258.shtml
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