网易CEO丁磊在最近的财报电话会议上表达了对人工智能生成内容(AIGC)的高度重视,他认为AI技术在当前的发展阶段能够实现的事情,比过去十年的影响力更为深远。丁磊指出,这一轮AI技术浪潮有望显著提升内容质量的中位数,特别是在游戏和音乐等领域。
网易公司正积极布局AIGC的应用,计划在旗下产品如《蛋仔派对》中探索其潜力。《蛋仔派对》作为一款在中国市场取得成功的游戏,丁磊相信其趣味性能够跨越文化和地域界限。因此,网易将把在中国市场的成功经验带入海外市场,对《蛋仔派对》的海外拓展进行积极探索,逐步验证这一全球化的策略。
“全世界的游戏玩家对于游戏的趣味性有着共同的追求”,丁磊强调。这一理念将指导网易在推动AIGC技术的同时,确保游戏内容能够满足全球玩家的期待。网易的这一举措,不仅展示了其在技术创新上的决心,也彰显了其在全球游戏市场的野心和策略布局。
英语如下:
News Title: “NetEase’s Ding Lei Bullish on AIGC: ‘Egg Baby Party’ Set to Lead New Wave of Game Globalization”
Keywords: AIGC application, NetEase Games, Egg Baby Party’s overseas expansion
News Content: NetEase CEO丁磊 expressed high expectations for Artificial Intelligence-Generated Content (AIGC) during the recent earnings call, stating that AI’s impact in its current stage surpasses the past decade’s influence. Ding Lei pointed out that this round of AI technology advancements is poised to significantly elevate the median quality of content, particularly in gaming and music industries.
NetEase is actively exploring AIGC applications, planning to tap into its potential in titles like ‘Egg Baby Party.’ As a game that has found success in the Chinese market, Ding Lei believes its appeal can transcend cultural and geographical boundaries. Hence, NetEase aims to leverage its domestic success to ventured into overseas markets, actively exploring the expansion of ‘Egg Baby Party’ and gradually validating this global strategy.
“Gamers worldwide share a common pursuit of fun in games,” Ding Lei emphasized. This philosophy will guide NetEase as it pushes forward with AIGC technology, ensuring that game content meets the expectations of global players. This move not only demonstrates NetEase’s commitment to technological innovation but also reveals its ambition and strategic layout in the global gaming market.
【来源】https://www.bjnews.com.cn/detail/1709265669169651.html
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