【Sensor Tower收购Data.ai，打造营销情报新标准】全球领先的数字经济数据供应商Sensor Tower于3月18日发布重大公告，宣布已完成对市场情报平台Data.ai的收购，具体的收购金额未对外透露。这一举措标志着Sensor Tower在业界的影响力和业务版图的进一步扩张。
Data.ai，前身为知名的App Annie，是移动应用市场分析领域的权威平台，其智能工具深受微软、Sky等大型企业客户的信赖。此次合并将融合两家公司的优势资源，为全球客户提供更全面、更深度的市场洞察和营销策略服务，旨在创建新的行业标准解决方案。
Sensor Tower通过此次收购，不仅能够强化自身在数字经济领域的数据服务能力，还将能够触及更广泛的客户群体，包括Data.ai现有的知名品牌用户。这将有助于两家公司的数据产品和服务实现更深层次的整合，为全球企业决策者提供更精准的市场分析和竞争情报，助力他们在快速变化的数字经济环境中制定更有效的商业策略。
此次交易的完成，预示着Sensor Tower在移动应用和数字经济市场的地位将进一步巩固，同时也将重塑市场情报服务的格局，推动行业向更高层次的发展。
英语如下：
**News Title:** “Sensor Tower Acquires Data.ai, Paving the Way for a New Standard in Marketing Intelligence, Benefiting Brands like Microsoft and Sky”
**Keywords:** Sensor Tower, Data.ai, Acquisition
**News Content:** **Sensor Tower Acquires Data.ai to Set New Benchmarks in Marketing Intelligence** — Global leader in digital economy data, Sensor Tower, made a significant announcement on March 18, stating that it has completed the acquisition of market intelligence platform Data.ai, with the specific acquisition amount kept under wraps. This move signals an expansion of Sensor Tower’s influence and business footprint within the industry.
Data.ai, previously known as App Annie, is a renowned authority in mobile app market analysis, with its intelligent tools trusted by major corporate clients such as Microsoft and Sky. The merger will combine the strengths of both companies, offering a more comprehensive and in-depth market insights and marketing strategy service to clients worldwide, aiming to establish a new industry standard solution.
Through this acquisition, Sensor Tower not only reinforces its data service capabilities in the digital economy sector but also extends its reach to a broader customer base, including Data.ai’s established brand users. This will facilitate a deeper integration of the two companies’ data products and services, providing global business decision-makers with more precise market analysis and competitive intelligence. This, in turn, will enable them to formulate more effective business strategies in the rapidly evolving digital economy.
The conclusion of this transaction forecasts a further solidification of Sensor Tower’s position in the mobile app and digital economy markets. It will also reshape the landscape of market intelligence services, propelling the industry towards higher levels of development.
【来源】https://www.cls.cn/detail/1622903
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