在2024年的快手磁力大会上，快手商业化算法负责人江鹏透露了一项重大技术突破：快意通用大语言模型在经过千亿级Token商业知识预训练和百万级商业指令对齐的深度学习后，其性能已超越了知名的GPT-3.5。这一成就标志着快手在人工智能领域取得了显著的进步，其在营销领域的应用能力现已与OpenAI的最新模型GPT-4并驾齐驱。
快意大模型的独特之处在于，它能够生成与快手平台风格无缝对接的营销素材，为用户提供更为精准和个性化的体验。这一技术创新不仅提升了内容的生成效率，也进一步强化了快手的商业化策略。
此外，快手的女娲数字人平台同样引人注目，该平台能够支持超过2200路数字人24小时不间断直播，展现了快手在虚拟现实技术上的实力。而盘古视频AIGC（人工智能生成内容）技术则显著提升了营销转化率，据称可提高33%，这将对快手的广告业务产生深远影响，进一步推动其在数字营销领域的领先地位。
这些先进的技术和平台，无疑将为快手的用户和商业伙伴带来更为丰富、高效和创新的互动体验，同时也彰显了快手在人工智能和数字营销方面的持续投入与领先地位。
英语如下：
**News Title:** “Kuaishou’s Innovation Breakthrough: Kuaiyi Model Outperforms GPT-3.5, Marketing Capabilities Match GPT-4”
**Keywords:** Kuaiyi Model, Marketing Capability, Digital Human Livestream
**News Content:**
**Title:** Kuaishou’s Kuaiyi Large Language Model Leads Innovation, Marketing Capabilities on Par with GPT-4
At the 2024 Kuaishou Magnetism Conference, Jiang Peng, the head of Kuaishou’s commercialization algorithm, unveiled a major technological breakthrough: the Kuaiyi large language model, after undergoing trillions of Token commercial knowledge pre-training and millions of commercial instruction alignments in deep learning, has surpassed the renowned GPT-3.5. This milestone signifies Kuaishou’s substantial advancements in the field of artificial intelligence, with its marketing application capabilities now rivaling OpenAI’s latest model, GPT-4.
The uniqueness of the Kuaiyi model lies in its ability to generate marketing materials that seamlessly integrate with Kuaishou’s platform style, providing users with more precise and personalized experiences. This technological innovation not only enhances content generation efficiency but also reinforces Kuaishou’s commercial strategies.
Furthermore, Kuaishou’s Nüwa digital human platform attracts attention, supporting over 2,200 digital humans in 24/7 non-stop livestreams, demonstrating the company’s prowess in virtual reality technology. The Pangu Video AIGC (Artificial Intelligence-Generated Content) technology significantly boosts marketing conversion rates, reportedly by 33%, which will have a profound impact on Kuaishou’s advertising business and further solidify its leadership in digital marketing.
These advanced technologies and platforms undoubtedly promise more enriching, efficient, and innovative interactive experiences for Kuaishou’s users and business partners, concurrently showcasing Kuaishou’s continued investment and leadership in artificial intelligence and digital marketing.
【来源】https://finance.sina.com.cn/7×24/2024-03-26/doc-inaprmts0685258.shtml
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