**苹果公司取消电动汽车项目，转向AI研发**
据腾讯科技报道，苹果公司已正式宣布取消其自动驾驶电动汽车项目，这一决定在公司内部引发了震动。该项目，代号为SPG（特殊项目团队），在经历了长达十多年的开发和数十亿美元的投入后，最终被评估为不可行。这一消息在美国当地时间周二向苹果员工透露，使得近2000名参与该项目的员工倍感意外。
苹果公司决定将资源和人才重新部署，受影响的员工将被调往人工智能部门，该部门目前由苹果高级副总裁约翰·詹南德里亚领导。詹南德里亚在人工智能领域有深厚的专业背景，他的领导下，这些前汽车项目团队成员将专注于生成式人工智能的研发，这已成为苹果公司未来战略的关键领域。
这一转变表明，苹果在面对市场竞争和技术创新的挑战时，正在调整其产品开发策略，将更多的精力投入到具有高增长潜力的人工智能技术上。尽管苹果在电动汽车领域的尝试告一段落，但其在AI领域的持续投入预示着公司在科技前沿的探索并未止步。
英语如下：
**Apple Abandons Electric Vehicle Dreams, Shifts 2,000-Talent Team to AI Research**
Keywords: Apple cancels car project, 2,000-person team moves to AI, led by John Giannandrea
News Content:
Apple Inc. has officially announced the cancellation of its autonomous electric vehicle project, sending ripples through the company, according to Tencent Technology. The initiative, codenamed SPG (Special Projects Group), which underwent over a decade of development and billions of dollars in investment, was ultimately deemed unfeasible. The news was conveyed to Apple employees on Tuesday local time in the United States, catching nearly 2,000 team members working on the project off guard.
The company has decided to redistribute its resources and talent, with affected employees being reassigned to the artificial intelligence (AI) division, currently led by Apple Senior Vice President John Giannandrea. Giannandrea, with a strong background in AI, will oversee the former car project team members as they focus on generative AI development, a critical area for Apple’s future strategy.
This shift indicates that Apple is adjusting its product development approach in response to市场竞争 and technological innovation, redirecting more efforts into high-growth-potential AI technologies. While Apple’s foray into the electric vehicle sector comes to an end, its continued investment in AI suggests that the company’s pursuit of technological前沿 is far from over.
【来源】https://new.qq.com/rain/a/20240228A00HD700
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