【瑞安乡贤齐发声，为家乡美食代言，传递浙南风情】
浙江瑞安，这座位于浙南沿海的古城，近日迎来了一股特别的热潮。百余名身居各地的瑞安乡贤，纷纷拿起镜头，以视频形式为自己的家乡代言，成为家乡文化的“传声筒”。这一活动由中新社温州分社报道，吸引了广泛关注。
“我是美国华人商会副会长李志刚，我为瑞安的鱼饼打call！”在纽约的李志刚，通过网络跨越万里，将他对家乡的热爱传递给了全球观众。像他这样的乡贤，有的在海外，有的在国内，他们用各自的方式，讲述着瑞安的故事，推广着瑞安的美食与文化。
在平阳坑镇，香港同乡会常务副会长谢和平的代言视频更是引人注目。她亲切地介绍着平阳坑的地道美食，使这个小镇的独特风味瞬间走红网络。这些短视频在抖音、快手等平台上线后，迅速收获了大量点赞和分享，让瑞安的美食和风情走出浙江，走向世界。
这场由乡贤自发组织的活动，不仅展示了瑞安丰富的美食文化，更体现了海外游子对家乡的深深眷恋和回馈之情。他们以实际行动，搭建起了一座连接家乡与世界的桥梁，让瑞安的魅力得以在全球范围内传播开来。
通过乡贤们的“代言”，瑞安的传统文化和美食得以在新媒体时代焕发新的生机。这种创新的宣传方式，不仅提升了瑞安的知名度，也为当地旅游经济注入了新的活力。瑞安，这座浙南小镇，正以崭新的姿态，迎接来自世界各地的目光。
英语如下：
**News Title:** “Ryanese Ex-pats Become ‘Online Spokespersons’ to Promote Hometown Cuisine”
**Keywords:** Ryanese Ex-pats, Video Endorsements, Online Platforms
**News Content:**
**[Ryanese Ex-pats Unite to Promote Hometown Delights, Sharing Zhejiang Nan’s Charm]**
Ryan, an ancient city nestled along the Zhejiang coast in southern China, has recently seen a unique wave of enthusiasm. Over a hundred Ryanese individuals residing across the globe have taken up cameras to endorse their hometown through videos, becoming “vocal ambassadors” for its culture. This activity, reported by the Wenzhou branch of Xinhua News Agency, has garnered widespread attention.
“I’m Li Zhigang, Vice President of the American Chinese Business Association, and I’m advocating for Ryan’s fish cakes!” Li, in New York, used the internet to bridge the miles, sharing his love for his hometown with a global audience. Similar to Li, these ex-pats, whether overseas or within China, have employed diverse methods to narrate Ryan’s stories and promote its cuisine and culture.
In Pingyangkeng Town, the Executive Vice President of the Hong Kong Hometown Association, Xie Heping, grabbed attention with her endorsement video. She warmly introduced the town’s authentic delicacies, instantly making Pingyangkeng’s distinctive flavors an online sensation. After being uploaded to platforms like Douyin and Kuaishou, these short videos amassed numerous likes and shares, propelling Ryan’s food and charm beyond Zhejiang and onto the world stage.
This self-initiated campaign by the ex-pats not only showcased Ryan’s rich culinary culture but also demonstrated overseas Ryanese’ deep affection and longing for their hometown. Through their actions, they have constructed a bridge connecting Ryan to the world, allowing the city’s allure to spread globally.
Through the “endorsements” of these ex-pats, Ryan’s traditional culture and cuisine have found new vitality in the digital age. This innovative promotional approach has not only enhanced Ryan’s recognition but also infused new energy into the local tourism economy. Ryan, this Zhejiang town, now stands proudly, ready to captivate the world with its refreshed image.
【来源】http://www.chinanews.com/gn/2024/04-07/10194282.shtml
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