网易首席执行官丁磊在最近的财报电话会议上表达了对人工智能生成内容(AIGC)技术的高度重视,他认为AI在当前的科技浪潮中所扮演的角色比过去十年更为关键。丁磊指出,这一轮AI技术的发展将极大地提升内容的质量,特别是在中位数水平上,预示着内容创新和生产效率的显著提升。
网易公司正积极布局AIGC在多个领域的应用,包括游戏和音乐行业。丁磊强调,公司将全力以赴,以适应这一轮AI技术的快速发展。在游戏领域,网易的热门游戏《蛋仔派对》在中国市场取得了显著的成功,其趣味性和创新性受到了广泛欢迎。
丁磊进一步表示,考虑到全球游戏玩家对于趣味性的共同追求,网易计划将《蛋仔派对》的成功经验带到海外市场。公司将以积极探索的态度,逐步验证将这款游戏引入不同文化背景的市场的策略。网易的这一举措旨在利用AI技术的优势,结合全球化视野,为全球玩家带来更多元化和高质量的游戏体验。
英语如下:
News Title: “NetEase’s Ding Lei: AI Technology Powers ‘Egg Baby Party’ Overseas Expansion, Pioneering a New Era in Global Gaming”
Keywords: AIGC Application, NetEase Games, Egg Baby Party’s Global Launch
News Content: NetEase CEO Ding Lei expressed high regard for Artificial Intelligence-Generated Content (AIGC) technology during the recent earnings call, emphasizing its more crucial role in the current tech wave compared to the past decade. Ding Lei pointed out that this round of AI development is poised to significantly enhance content quality, particularly at the median level, indicating substantial improvements in content innovation and production efficiency.
NetEase is actively deploying AIGC applications across multiple sectors, including the gaming and music industries. Ding Lei stressed that the company is committed to adapting to the rapid advancements in AI technology. In the gaming arena, NetEase’s popular game “Egg Baby Party” has achieved remarkable success in the Chinese market, applauded for its fun and innovative nature.
Going further, Ding Lei mentioned that considering the universal pursuit of fun among global gamers, NetEase intends to bring the winning formula of “Egg Baby Party” to overseas markets. The company will adopt an exploratory approach to progressively validate strategies for introducing the game into diverse cultural contexts. This move by NetEase aims to leverage the advantages of AI technology, combined with a global perspective, to offer gamers worldwide a more diversified and high-quality gaming experience.
【来源】https://www.bjnews.com.cn/detail/1709265669169651.html
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