苹果CEO蒂姆·库克在最近的财报电话会议上为公司新款MR（混合现实）头显Vision Pro的高昂价格进行了辩护。他表示，尽管这款设备的定价可能超出了一些消费者的预期，但其背后的技术含量是前所未有的。库克指出，Vision Pro头显整合了多达5000项专利技术，这在一定程度上解释了其价格标签。
“当我们谈论Vision Pro的价格时，我们必须考虑到它所包含的创新和复杂性。”库克强调，这款头显集成了大量尖端科技，并且这些技术的开发是基于苹果多年来在人工智能领域的深入研究和不懈努力。“每一项专利都代表了我们对细节的专注和对用户体验的极致追求。”他补充道。
苹果的MR头显不仅是硬件上的突破，更是在软件和AI算法上的重大创新。这款设备有望引领新的交互方式，为用户带来融合现实与虚拟世界的新体验。尽管高价位可能会限制其市场普及速度，但库克的解释无疑突显了苹果对产品质量和技术创新的坚持，以及对高端市场的定位。
英语如下：
News Title: “Apple CEO Cook: Vision Pro MR Headset Boasts 5,000 Patents, High Price Reflects Technological Innovation”
Keywords: Cook’s response, MR headset, 5,000 patents
News Content: Apple CEO Tim Cook defended the steep price tag of the company’s new Mixed Reality (MR) headset, the Vision Pro, during a recent earnings call. He stated that while the device’s cost might exceed some consumers’ expectations, the level of technology it incorporates is unprecedented. Cook pointed out that the Vision Pro integrates as many as 5,000 patented technologies, which partly justify its price.
“When we talk about the pricing of the Vision Pro, we have to consider the innovation and complexity it embodies,” Cook emphasized. The headset, he noted, assimilates a plethora of cutting-edge technologies, developed from Apple’s years of in-depth research and relentless efforts in the field of artificial intelligence. “Each patent represents our dedication to detail and our pursuit of the ultimate user experience,” he added.
Apple’s MR headset represents not only a hardware breakthrough but also a significant innovation in software and AI algorithms. The device is poised to pave the way for new interaction methods, offering users a novel experience blending the real and virtual worlds. While its high price might temper its market adoption rate, Cook’s explanation underscores Apple’s commitment to product quality and technological innovation, as well as its positioning in the premium market segment.
【来源】https://finance.sina.com.cn/stock/usstock/c/2024-02-02/doc-inafrekc9702141.shtml
Views: 7