在2024年的快手磁力大会上，快手商业化算法负责人江鹏带来了一个令人瞩目的消息：快意通用大语言模型在技术上实现了重大突破，其能力已超越了知名的GPT-3.5。据透露，通过进行千亿级Token的商业知识预训练和百万级商业指令对齐，快手成功研发出一款在营销领域表现卓越的大语言模型，该模型能够精准生成符合快手社区特色的营销素材，其效能已与OpenAI的最新力作GPT-4比肩。
不仅如此，快手在数字人技术上也取得了显著进展。其女娲数字人平台现能支持超过2200路数字人全天候直播，这不仅提升了内容创作的多元化，也极大地拓宽了营销的边界。而盘古视频AIGC技术的应用，则进一步提升了营销转化率，达到了惊人的33%提升，这意味着快手在人工智能驱动的营销效率上迈出了坚实的一大步。
这一系列技术创新展示了快手在人工智能和商业化领域的深厚积累与创新能力，预示着快手将在未来的内容创作和营销领域扮演更加重要的角色。随着技术的不断迭代，快手有望为用户和广告主带来更为个性化、高效且有趣的互动体验。
英语如下：
News Title: “Kuaishou Breaks New Ground: Kuaiyi Model Surpasses GPT-3.5, Marketing Prowess Matches GPT-4!”
Keywords: Kuaiyi outperforms GPT-3.5, marketing on par with GPT-4, Kuaishou digital live streaming
News Content: At the 2024 Kuaishou Magnetism Conference, Jiang Peng, the head of Kuaishou’s commercialization algorithm team, unveiled a groundbreaking revelation: the Kuaiyi large language model has technologically surpassed the renowned GPT-3.5. It was disclosed that, after massive pre-training with trillion-level tokens of commercial knowledge and alignment with millions of commercial instructions, Kuaishou has successfully developed a powerful language model excelling in marketing. This model can precisely generate marketing materials tailored to the unique characteristics of the Kuaishou community, rivaling OpenAI’s latest creation, GPT-4.
Furthermore, Kuaishou has made remarkable strides in digital human technology. Its Nuwa digital human platform now supports over 2,200 digital humans streaming 24/7, enhancing content creation diversity and expanding marketing horizons. The application of Pangu Video AIGC technology has also increased marketing conversion rates by an impressive 33%, marking a substantial step forward in Kuaishou’s AI-driven marketing efficiency.
These technological innovations demonstrate Kuaishou’s profound accumulations and innovative capabilities in AI and commercialization,预告着 the company is set to play an even more crucial role in future content creation and marketing. With ongoing technological advancements, Kuaishou is poised to offer users and advertisers more personalized, efficient, and engaging interactive experiences.
【来源】https://finance.sina.com.cn/7×24/2024-03-26/doc-inaprmts0685258.shtml
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