山东曹县近日因其特色传统服饰“马面裙”走红,被誉为“龙年战袍”,在一年内创下了3亿元的销售记录。
“马面裙” (a traditional Chinese dress) from Cao County in Shandong Province has become a hit, earning the nickname “the armor of the Dragon Year” and selling for 3 billion yuan in just one year.
这款服饰以其独特的设计和象征意义而受到消费者的青睐。马面裙的设计融合了中国传统文化元素,代表着吉祥和幸福。在龙年期间,人们相信穿着这件战袍可以带来好运和成功。
The dress, which incorporates traditional Chinese cultural elements and symbolizes auspiciousness and happiness, has been favored by consumers. It is believed that wearing this armor during the Dragon Year will bring good luck and success.
曹县政府和当地企业也积极推动马面裙的制作和销售,通过创新和营销策略,进一步扩大了市场份额。这一成功不仅带动了当地经济的发展,也为传统文化注入了新的活力。
The local government and businesses in Cao County have also actively promoted the production and sales of the “Mamian Gua”. Through innovation and marketing strategies, they have further expanded the market share. This success not only boosts the local economy but also injects new vitality into traditional culture.
【来源】http://www.chinanews.com/cj/2024/02-20/10166169.shtml
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