英国初创公司 NumberEight 近日宣布，已成功筹集到 270 万美元的 Pre-A 轮融资。NumberEight 是一家利用人工智能向广告商提供消费者行为洞察的公司，其开发的一款人工智能工具可以检测设备用户的行为，并使用这些信息发送个性化广告，而无需使用 cookie。
此次融资由 ACF Investors 领投，Nauta Capital、Ascension Ventures 及多位天使投资者参投。NumberEight 旨在解决广告行业中的隐私问题，其技术可以让广告商更好地了解消费者，同时保护用户的隐私。
随着数字广告技术的不断发展，广告商需要更精准地定位目标受众，而 NumberEight 提供的人工智能解决方案正好满足了这一需求。该公司的技术有望改变广告行业的生态，为广告商和消费者带来双赢。
英文翻译：
News Title: AI-powered advertising privacy platform NumberEight raises $2.7 million in pre-A round of financing
Keywords: AI, Advertising, Privacy, Financing, Startup
News Content:
UK-based startup NumberEight has recently announced that it has successfully raised $2.7 million in a pre-A round of financing. NumberEight is a company that uses AI to provide advertisers with insights into consumer behavior. Its AI-powered tool detects user behavior on devices and sends personalized ads based on this information without relying on cookies.
The financing round was led by ACF Investors, with participation from Nauta Capital, Ascension Ventures, and several angel investors. NumberEight aims to address the privacy issues in the advertising industry by offering an AI-based solution that allows advertisers to better understand consumers while protecting users’ privacy.
As digital advertising technology continues to evolve, advertisers need to more accurately target their audience, and NumberEight’s AI-powered solution meets this demand. The company’s technology has the potential to transform the advertising ecosystem and bring win-win outcomes for advertisers and consumers.
【来源】https://www.uktech.news/ai/numbereight-cookieless-targeted-ads-funding-20240111
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