随着我国经济的持续增长和社会阶层的不断壮大,消费者对品质生活的追求也越来越高。焙烤食品作为一种健康、美味、方便的食品,在我国市场上越来越受欢迎。尤其是在新冠疫情影响下,烘焙食品行业受到的冲击较小,反而刺激了消费者对烘焙食品的需求。
近年来,我国烘焙行业呈现出快速发展趋势,许多国际知名烘焙品牌纷纷进入我国市场。与此同时,国内烘焙品牌也在加快创新升级,以满足消费者的多样化需求。
消费者对烘焙食品的需求主要集中在以下几个方面:一是品质,要求产品新鲜、口感好、成分健康;二是品种,消费者希望有更多的口味选择;三是便捷,速食和方便携带的烘焙食品受到欢迎。
为满足消费者的需求,我国烘焙行业需在以下几方面努力:一是提高产品研发能力,打造更多优质、健康的烘焙食品;二是加强品牌建设,提高国内烘焙品牌的知名度和美誉度;三是优化市场环境,为烘焙行业提供良好的发展土壤。
新闻翻译:
Title: Will the Bakery Industry in Our Country Enter a High-Speed Development Period?
Keywords: China, Bakery Industry, High-Speed Development Period, Market, Fragrant
news content:
With the continuous growth of the economy and the continuous improvement of the social strata, consumers’ demand for a quality of life is also increasing. Bakery products, as a healthy, delicious, and convenient food, are becoming increasingly popular in the Chinese market. In particular, the bakery industry has been relatively less affected by the pandemic, which has stimulated consumer demand for bakery products.
In recent years, the bakery industry in our country has been developing rapidly, with many international 知名 bakery brands entering the market. At the same time, domestic bakery brands are also accelerating innovation and upgrading to meet the diverse needs of consumers.
Consumer demand for bakery products mainly focuses on the following aspects: quality, freshness, deliciousness, and healthy ingredients; varieties, consumers hope to have more choices; and convenience, quick and easy-to-carry bakery products are popular.
To meet consumer needs, the bakery industry in our country needs to focus on the following aspects: improving product research and development to create more high-quality, healthy bakery products; strengthening brand building to increase the 知名度和 reputation of domestic bakery brands; and optimizing market conditions to provide a good environment for the development of the bakery industry.
【来源】http://www.chinanews.com/sh/2023/10-24/10099402.shtml
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