[Headline grabs attention with a concise summary of the conflict and a hint of the underlying issue.]
A Twitter spat has erupted between Tesla and SpaceX CEO Elon Musk and Ubisoft, the gaming giant behind the upcoming Assassin’s Creed Shadows, after Musk criticized the game. The exchange, fueled by a pre-existing controversy surrounding Musk’s own gaming habits, has ignited the internet and left many wondering if the tech mogul’s critique was a case of the pot calling the kettle black.
[Introduction sets the scene, introduces the key players, and hints at the central conflict.]
The initial spark came from a post by veteran game developer Mark Kern, who expressed his displeasure with Ubisoft’s sponsorship of streamer Hasan Piker to promote Assassin’s Creed Shadows. Kern accused Ubisoft of providing funds to a terrorist-platforming streamer. Musk, known for his active Twitter presence, quickly jumped into the fray, responding to Kern’s post by calling Piker a fraud. He then followed up with another tweet, suggesting sell-out was a more fitting description and adding, Objectively, he is promoting a bad game purely for money. The bad game in question was, of course, Assassin’s Creed Shadows.
[First paragraph of the body details the initial trigger and Musk’s initial criticism.]
It was this bad game comment that drew a direct response from the official Assassin’s Creed X account. Instead of defending the game itself, the account fired back with a pointed question: Did the person helping you play Path of Exile 2 tell you that?
[Second paragraph highlights the turning point – Ubisoft’s sharp retort.]
This seemingly innocuous question was a calculated jab, referencing a recent controversy where Musk admitted to violating the Terms of Service (TOS) in both Path of Exile 2 and Diablo IV. He confessed to hiring someone to play his accounts for him – a practice known as boosting or power-leveling – in an effort to achieve a high ranking in the globally popular games. He reportedly reached the top 20 globally in Path of Exile 2.
[Third paragraph explains the context behind Ubisoft’s response – Musk’s boosting controversy.]
Prior to Musk’s admission, the gaming community had already raised suspicions about his gaming prowess. Doubts centered on several factors: the rapid leveling of his characters in relatively new games, his seemingly novice gameplay despite reaching end-game content during live streams, and, most damningly, an incident where he appeared to be simultaneously attending President Trump’s inauguration and grinding dungeons in Path of Exile 2. This latter point served as near-irrefutable evidence of his boosting activities.
[Fourth paragraph details the evidence that led to the community’s suspicion of Musk’s actions.]
Ubisoft’s tweet has garnered over 220,000 likes, with users flooding the comments section. Reactions ranged from Too savage! to I don’t even like your games, but I’m on Ubisoft’s side this time and The PR team is going wild! One user even joked, This one reply makes me want to buy the game, highlighting the effectiveness of Ubisoft’s unexpected counter-attack.
[Fifth paragraph showcases the public reaction to Ubisoft’s response.]
The exchange highlights the increasingly intertwined nature of celebrity, gaming, and social media. While Musk is known for his outspoken opinions, Ubisoft’s response demonstrates a willingness to engage directly with critics, even at the risk of generating further controversy. It also raises questions about the ethics of boosting in online games and the responsibilities of high-profile figures to adhere to the rules of the communities they participate in.
[Conclusion summarizes the key takeaways and raises broader questions about the intersection of celebrity, gaming, and social media.]
Whether this online feud will impact the sales of Assassin’s Creed Shadows remains to be seen. However, one thing is clear: Ubisoft’s unexpected and pointed retort has not only entertained the internet but also sparked a wider conversation about hypocrisy, gaming ethics, and the power of a well-timed social media response.
[Concluding sentence offers a final thought on the potential impact of the exchange.]
References:
- IT之家. (2024, March 26). 马斯克嘲讽《刺客信条：影 》遭育碧回怼：代练的事忘了？ [Musk ridicules Assassin’s Creed: Shadows Ubisoft responds: Forgot about the power leveling?]. Retrieved from [Insert original article URL here]
[References section provides a clear and accurate citation of the source material. Using a specific citation style like APA or MLA would further enhance the professionalism.]
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