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South Korea’s President Yoon Offers Incentives to Businesses Promoting Work-Life Balance

Seoul, South Korea – In a bid to address the country’s declining birth rate anddwindling population, South Korean President Yoon Suk-yeol announced plans to offer incentives to businesses that actively promote work-life balance for their employees.

Duringthe fourth meeting of the Emergency Population Policy Committee held at the Federation of Small and Medium Enterprises (SMEs) in Seoul on September 25th, President Yoon emphasizedthe importance of creating a work environment that allows employees to successfully balance their professional and personal lives. He stated that this is not only crucial for individual well-being but also a vital investment in the future of businesses.

Ensuring employees can achieve work-life balance is an investment in the future development of companies, President Yoon said. The government will introduce various reward measures that businesses can tangibly feel.

The government’s proposed incentives include tax breaks and a temporary suspension of national taxaudits for SMEs that demonstrate exemplary practices in fostering work-life balance. President Yoon stressed that the success of these policies hinges on the active participation of businesses.

Only when the younger generation can achieve both work and childbirth without compromise can we overcome the current population crisis, he added. Improving the work environment and culture isa top priority, and the role of businesses is crucial.

President Yoon further acknowledged the need to enhance labor market flexibility and build societal consensus to create a culture that prioritizes work-life balance. He pointed to the recent increase in births and marriage registrations in the second quarter of 2024 as a positive sign, but stressed the need for continued efforts to reverse the declining trends.

The birth rate and marriage rate have rebounded this quarter, marking the highest increase in marriage registrations in a single quarter in recent years, President Yoon said. At this moment, we must unite all government and civilian forces to inject new momentum into therebound of fertility and marriage rates.

South Korea has been grappling with a rapidly aging population and declining birth rate for several years. The country’s total fertility rate, which measures the average number of children a woman is expected to have in her lifetime, currently stands at below 1.0, one of the lowestin the world. This demographic shift poses significant challenges to the country’s economic and social sustainability.

The government’s latest initiative is part of a broader strategy to address the population crisis. Previous measures include financial support for childcare, increased parental leave, and initiatives to encourage marriage and childbirth. However, critics argue that thesemeasures have not been effective in significantly reversing the declining trends.

The success of President Yoon’s new incentives will depend on the willingness of businesses to embrace work-life balance policies and the government’s ability to effectively implement and enforce these measures. It remains to be seen whether these incentives will be enough to encourage businesses toprioritize work-life balance and contribute to a more sustainable future for South Korea.


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