SEOUL, South Korea – The 2024 South Korea Cultural Tourism Expo officially opened at the Taipei Huashan 1914 Cultural and Creative Park on September 6, according to the South Korea Cultural Sports and Tourism Ministry (MCST) and the Korea Tourism Organization (KTO). The event will run until September 8, showcasing a variety of cultural and tourism attractions from South Korea.
The expo, which attracted participants from 31 companies, including local governments and travel industry representatives from Gyeonggi, Gyeongsang, and Gangwon provinces, among others, aims to promote South Korea’s rich cultural heritage and vibrant tourism industry.
The opening ceremony featured a Talk Concert hosted by Lee Chang-sik, a member of the K-pop boy group BTOB. The event also included performances by the National Traditional Music Institute, musicals, and the traditional Korean performance art known as Nanta.
South Korea has been actively promoting tourism in various regions of the country, including Busan, Daegu, Cheonan, Jeju, and others. To boost tourism outside of the capital region, the KTO is targeting to attract 2,000 Taiwanese tourists to visit Gyeongsang and Jeolla provinces by the end of the year.
The organization plans to collaborate with local online travel agencies to launch promotional activities and foster a community of South Korea enthusiasts. Additionally, the KTO will host a K-POP Food event in Kaohsiung in December, aimed at catering to local fans of South Korean pop culture.
The event in Taipei is part of South Korea’s ongoing efforts to strengthen its cultural and tourism ties with other countries. In recent years, the country has experienced significant growth in the number of international tourists, thanks to its diverse cultural attractions, scenic landscapes, and vibrant K-pop scene.
South Korea’s tourism industry has faced several challenges, including the COVID-19 pandemic, which temporarily halted international travel. However, the country has been gradually recovering from the pandemic and welcoming tourists back to its shores.
The KTO has been working closely with various stakeholders to ensure a smooth and enjoyable experience for international tourists. The organization has been offering various travel packages, including guided tours, cultural experiences, and culinary adventures.
The 2024 South Korea Cultural Tourism Expo in Taipei is expected to further enhance the country’s image as a popular tourist destination and contribute to its economic growth.
In conclusion, the 2024 South Korea Cultural Tourism Expo in Taipei is a significant event that highlights the country’s rich cultural heritage and vibrant tourism industry. The event aims to attract more international tourists to South Korea, promoting cultural exchange and economic growth.
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