中新社丽江4月24日电 记者韩帅南报道，2024年湄公河旅游论坛于24日在风景如画的云南省丽江市盛大开幕，吸引了澜湄六国的旅游主管部门官员、中国各地方旅游管理部门代表，以及来自国际组织、中外旅游企业与媒体的众多嘉宾共襄盛举。本次论坛以推动区域旅游业的可持续发展和利用新质生产力赋能旅游业为核心议题。
论坛上，与会代表深入探讨了如何通过增强合作，提升澜湄区域的旅游吸引力，同时确保旅游业的发展与环境保护、社区福祉相协调。各国旅游主管部门官员就政策协调、市场共享、旅游产品创新等方面交换了意见，旨在共同打造一个更具韧性和包容性的旅游生态圈。
此外，论坛还重点关注了科技进步如何为旅游业注入新动力，包括数字化、智能化在提升旅游服务质量和效率中的应用，以及绿色能源、低碳出行等环保措施在旅游业中的实践。中外旅游企业代表分享了成功案例，展示了新技术和新模式在推动旅游业可持续发展中的重要作用。
此次论坛不仅为澜湄六国提供了交流与合作的平台，也为全球旅游业的未来发展提供了启示。各方期待通过此次论坛，进一步推动区域旅游合作，实现旅游业的高质量、可持续发展，共同描绘出一幅澜湄区域旅游繁荣的新画卷。
英语如下：
**News Title:** “2024 Mekong Tourism Forum Kicks Off in Lijiang, Focusing on Sustainable Regional Tourism Development”
**Keywords:** Mekong River Forum, Lijiang Opening, Sustainable Tourism
**News Content:**
Lijiang, Yunnan, China, April 24 – (Xinhua) – By Han Shuangnan, journalist. The 2024 Mekong Tourism Forum inaugurated on Tuesday in the picturesque city of Lijiang, Yunnan Province, with a sharp focus on sustainable development in the regional tourism sector.
The event, which drew officials from the tourism authorities of the six Lancang-Mekong countries, representatives from China’s local tourism administrations, and numerous guests from international organizations, tourism companies, and media outlets, aims to enhance cooperation and leverage new productive forces for tourism growth.
During the forum, participants engaged in in-depth discussions on enhancing the region’s tourism appeal while ensuring that development aligns with environmental protection and community welfare. Tourism officials from the involved countries exchanged views on policy coordination, market sharing, and innovation in tourism products, striving to foster a more resilient and inclusive tourism ecosystem.
Moreover, the forum spotlighted how technological advancements are revitalizing the industry, including the application of digitalization and intelligence in improving service quality and efficiency, as well as the implementation of green energy and low-carbon transportation in sustainable tourism practices. Representatives from domestic and international tourism companies shared success stories, highlighting the significant role of new technologies and models in driving sustainable tourism development.
This forum not only serves as a platform for exchange and collaboration among the Lancang-Mekong countries but also offers insights into the future of global tourism. All parties look forward to using this forum to further promote regional tourism cooperation, achieve high-quality and sustainable growth, and jointly paint a new vista of prosperity for the Lancang-Mekong tourism landscape.
【来源】http://www.chinanews.com/cj/2024/04-24/10205499.shtml
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