【亚马逊推出人工智能购物助手“Rufus”，打造智能购物新体验】
全球电商巨头亚马逊近日宣布，正式推出一款名为“Rufus”的人工智能购物助手，该助手以其公司标志性的柯基吉祥物命名。Rufus是一款经过深度学习训练的聊天机器人，具备强大的信息处理能力，能够帮助用户在亚马逊的庞大产品库中寻找信息、比较商品、并提供个性化购买建议。
据科技媒体The Verge报道，Rufus利用了亚马逊的产品数据库、客户评论以及广泛的网络信息，确保了其在解答产品相关问题时的准确性和全面性。目前，Rufus仍处于测试阶段，仅对“特定客户”开放，以收集反馈并优化用户体验。亚马逊计划在接下来的几周内逐步扩大Rufus的使用范围，让更多用户能够享受到这一智能购物助手带来的便利。
亚马逊推出Rufus，标志着其在人工智能应用领域又迈出重要一步，旨在提升顾客购物体验，同时也预示着电商行业可能将迎来新一轮的智能服务升级。通过Rufus，亚马逊旨在通过个性化和智能化的服务，进一步增强其在电商市场的竞争力，满足消费者日益增长的个性化购物需求。
英语如下：
**News Title:** “Amazon Unveils AI Shopping Assistant ‘Rufus’: Revolutionizing the Retail Experience with Personalized Recommendations”
**Keywords:** Amazon, Rufus, Artificial Intelligence
**News Content:**
_E-commerce giant Amazon recently announced the launch of “Rufus,” an artificial intelligence shopping assistant named after the company’s iconic Corgi mascot. Rufus, a chatbot trained with deep learning, boasts powerful information processing capabilities, assisting users in navigating Amazon’s extensive product catalog, comparing items, and offering personalized purchasing advice._
According to tech news outlet The Verge, Rufus taps into Amazon’s product database, customer reviews, and a broad range of online information, ensuring accuracy and comprehensiveness when answering product-related inquiries. Currently, Rufus is in a testing phase, accessible only to “select customers” to gather feedback and refine the user experience. Amazon plans to gradually expand Rufus’s availability to more users over the coming weeks.
The introduction of Rufus signifies another significant stride for Amazon in the application of artificial intelligence, aimed at enhancing customer shopping experiences and foreshadowing a potential new wave of smart service upgrades in the e-commerce industry. Through Rufus, Amazon aims to strengthen its competitive edge in the market by offering personalized and intelligent services, catering to the growing demand for tailored shopping experiences among consumers.
【来源】https://www.theverge.com/2024/2/1/24058381/amazon-ai-shopping-assistant-rufus
Views: 2