**跨境电商赋能，中企在全球市场“抢单”如火如荼——第135届广交会观察**
中新社广州4月19日电 (张璐) 第135届中国进出口商品交易会(广交会)在广州盛大开幕，吸引全球目光。本届广交会的一大亮点是首次设立的跨境电商和海外仓展示区，这一创新举措为参展的中国企业带来了全新的商业机遇。
展示区内，人潮涌动，热闹非凡。众多境外采购商络绎不绝，他们对展示的跨境电商产品表现出浓厚兴趣，纷纷驻足询价、洽谈合作。借助互联网的力量，企业与买家间的对接变得迅速而直接，线上交易模式使得“抢单”订货、销往全球市场变得更加高效。
这一现象反映出，跨境电商正逐渐成为中国企业拓展海外市场的利器。通过这种模式，企业不仅能够突破地域限制，快速响应市场需求，还能降低交易成本，提升交易效率。在当前全球经济环境下，这种数字化的贸易方式为中企打开了一扇通向全球的新窗口。
广交会作为中国对外贸易的重要平台，此次增设的跨境电商展示区无疑是对传统贸易模式的有力补充，也彰显了中国积极推动贸易多元化、数字化的决心。未来，随着跨境电商的进一步发展，中国企业的全球竞争力有望得到更大提升，为全球经济注入更多活力。
本届广交会的跨境电商热潮，预示着中国外贸的新趋势，也预示着中企在全球市场中将更加积极地利用数字化工具，实现更高层次的“抢单”与合作。
英语如下：
**News Title:** “New Highlight at Canton Fair: Cross-border E-commerce Leads Chinese Companies in Global Race for Orders”
**Keywords:** Canton Fair, Cross-border E-commerce, Global Market
**News Content:**
GUANGZHOU, April 19 (Xinhua) – The 135th China Import and Export Fair (Canton Fair), held grandly in Guangzhou, has drawn global attention. A notable feature of this edition is the debut of a dedicated zone for cross-border e-commerce and overseas warehouses, presenting fresh business opportunities for participating Chinese companies.
In the bustling exhibition area, a steady stream of overseas buyers showed keen interest in the displayed e-commerce products, stopping to inquire about prices and discuss collaborations. Enabled by the power of the internet, the connection between enterprises and buyers has become swift and direct, with online trading modes facilitating efficient order placement and distribution to global markets.
This phenomenon underscores how cross-border e-commerce is increasingly becoming a powerful tool for Chinese companies to expand into overseas markets. Through this model, businesses can transcend geographical barriers, promptly respond to market demands, and reduce transaction costs while enhancing efficiency. In the current global economic landscape, this digital trading approach opens a new gateway for Chinese enterprises to the world.
As a crucial platform for China’s foreign trade, the Canton Fair’s addition of the cross-border e-commerce zone enriches traditional trading methods and demonstrates China’s commitment to promoting trade diversification and digitalization. With the further development of cross-border e-commerce, it is expected that Chinese companies’ global competitiveness will significantly improve, injecting more vitality into the global economy.
The cross-border e-commerce fever at this Canton Fair foreshadows a new trend in Chinese foreign trade and indicates that Chinese enterprises will increasingly leverage digital tools to seize orders and engage in higher-level cooperation on the global stage.
【来源】http://www.chinanews.com/cj/2024/04-19/10201830.shtml
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