在2024年的快手磁力大会上,快手商业化算法负责人江鹏宣布了一项重大突破,快意通用大语言模型在技术上已超越了知名的GPT-3.5。江鹏表示,通过进行千亿级Token的商业知识预训练和百万级商业指令对齐,快手成功研发出了一款在营销领域与GPT-4匹敌的大语言模型。这款创新模型能够生成与快手平台风格一致的营销素材,显示出业界领先的技术实力。
此外,快手的女娲数字人平台也展示了其强大的能力,能够同时支持超过2200路数字人24小时不间断直播,极大地丰富了内容创造形式和用户体验。而盘古视频AIGC技术的应用,则在提升营销转化率方面取得了显著成果,据称能够提升33%,这意味着快手在商业化道路上迈出了坚实的步伐。
这一系列的技术进步表明,快手不仅在人工智能技术上达到了新的高度,还在商业化应用上找到了有效的落地方案,进一步巩固了其在短视频和直播领域的领先地位。随着这些创新技术的推广和应用,快手有望在未来的市场竞争中继续保持强劲的竞争力。
英语如下:
News Title: “Kuaishou Soars Beyond Innovation Peaks: Kuaimei Model Outperforms GPT-3.5, Marketing Efficiency Rivals GPT-4”
Keywords: Kuaimei Model, Digital Human Live Streaming, Marketing Conversion Enhancement
News Content: At the 2024 Kuaishou Magnetism Conference, Jiang Peng, the head of Kuaishou’s commercialization algorithm, announced a major breakthrough: Kuaimei’s large language model has technologically surpassed the renowned GPT-3.5. Jiang Peng revealed that through pre-training with trillions of commercial knowledge Tokens and alignment with millions of commercial instructions, Kuaishou has developed a language model that rivals GPT-4 in the marketing domain. This innovative model generates marketing materials consistent with Kuaishou’s platform style, demonstrating the company’s industry-leading technological prowess.
Moreover, Kuaishou’s Nüwa digital human platform showcased its capabilities by supporting over 2,200 digital humans in 24/7 non-stop live streaming, vastly enriching content creation formats and user experiences. The application of Pangu Video AIGC technology has yielded substantial improvements in marketing conversion rates, reportedly increasing by 33%. This signifies a robust stride forward in Kuaishou’s commercialization journey.
These technological advancements signify that Kuaishou has not only reached new heights in artificial intelligence but also found effective ways to apply these innovations commercially, further solidifying its dominance in the short-video and live streaming sectors. With the推广 and application of these innovative technologies, Kuaishou is poised to maintain its strong competitive edge in the future market competition.
【来源】https://finance.sina.com.cn/7×24/2024-03-26/doc-inaprmts0685258.shtml
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