据SensorTower最新发布的报告，2023年全球AI应用市场呈现出前所未有的活力。AI应用的年度下载量与内购收入分别实现了60%和70%的惊人增长，展现出人工智能在移动应用领域的广泛应用和巨大潜力。据统计，AI应用的下载量已超过21亿次，内购收入则达到了17亿美元，这一数据较去年有了显著提升。
全球非游戏移动应用的总收入在2023年达到了531亿美元，预计2024年将进一步增长至612亿美元。报告特别指出，有80款应用的年度内购收入超过1亿美元，相较于上年增长了23%，其中包括《Snapchat》、《Spotify》、《CapCut》、《PictureThis》和《GoodNovel》等，这些应用在应用商店的内购表现格外亮眼，首次突破了1亿美元大关。
值得注意的是，AI应用的活跃数量在2023年激增近160%，超过了2000款。这标志着AI技术在日常生活中的渗透率不断提升，用户对智能化服务的需求日益增强。随着AI技术的不断创新和应用，可以预见，AI将在未来移动应用市场中扮演更加重要的角色，为全球用户带来更为智能、便捷的体验。
这一系列数据不仅展示了AI应用的强劲增长势头，也预示着AI技术将对全球移动应用市场产生深远影响，推动行业持续变革。
英语如下：
News Title: “AI App Boom: 60% Download Rise, 70% In-App Purchase Surge, Over 2,000 Apps Emerge in 2023”
Keywords: AI explosion, app revenue growth, download increase
News Content:
Title: AI Apps See Explosive Growth in 2023 with Notable Increase in Downloads and In-App Purchases
According to a recent report by SensorTower, the global AI app market has witnessed unprecedented vitality in 2023. The annual downloads and in-app purchases for AI apps have surged by 60% and 70% respectively, highlighting the extensive adoption and vast potential of artificial intelligence in the mobile app domain. With over 2.1 billion downloads and $1.7 billion in in-app purchases, these figures represent a substantial year-on-year increase.
Total revenue for non-game mobile apps worldwide reached $53.1 billion in 2023, projected to rise to $61.2 billion in 2024. The report highlights that 80 apps surpassed $100 million in annual in-app purchases, a 23% increase from the previous year, including popular titles like Snapchat, Spotify, CapCut, PictureThis, and GoodNovel, each making their first appearance in this elite club.
Significantly, the number of active AI apps soared nearly 160% in 2023, exceeding 2,000. This indicates the growing penetration of AI technology in daily life and the increasing demand for smart services. As AI innovation and application continue, it is expected that AI will play an even more crucial role in the future mobile app market, offering smarter and more convenient experiences to users worldwide.
These statistics not only exhibit the robust growth momentum of AI apps but also foreshadow the profound impact AI technology will have on the global mobile app market, driving ongoing transformation within the industry.
【来源】https://sensortower-china.com/zh-CN/blog/state-of-mobile-app-market-outlook-2024-report-CN
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