AI订阅留存平台Subsets获165万美元Pre-seed轮融资
据TechCrunch报道，利用人工智能（AI）进行客户付费订阅留存自动化的丹麦初创公司Subsets近日获得165万美元Pre-seed轮融资，由Upfin和Y Combinator领投。
Subsets是一个AI驱动的订阅留存平台，旨在帮助企业减少客户流失。该平台利用机器学习算法分析客户行为数据，识别处于流失风险的客户，并自动采取个性化的挽留措施。
Subsets联合创始人兼首席执行官拉斯穆斯·安德森（Rasmus Andersen）表示：“客户流失是订阅业务面临的重大挑战。我们创建Subsets是为了帮助企业自动化客户留存流程，从而节省时间和金钱，并提高客户终身价值。”
该平台提供一系列功能，包括客户细分、风险评分、个性化电子邮件和短信活动，以及与客户关系管理（CRM）系统的集成。
Upfin合伙人兼首席投资官安德斯·斯特伦斯特伦（Anders Stensrud）表示：“Subsets团队对订阅留存的深刻理解令人印象深刻。我们相信他们的平台可以帮助企业显著减少客户流失，并提高收入。”
Subsets成立于2022年，目前已与包括媒体、软件和电子商务在内的多个行业的企业合作。此次融资将用于扩大团队、开发新功能和拓展市场。
Y Combinator合伙人迈克尔·塞贝尔（Michael Seibel）表示：“Subsets正在解决一个巨大的市场需求。我们相信他们的团队和技术能够在这个领域取得成功。”
随着订阅经济的不断增长，客户留存对于企业来说变得越来越重要。Subsets的AI驱动的平台旨在通过自动化和个性化挽留措施帮助企业应对这一挑战。
英语如下：
**Headline: AI-Powered Subscription Retention: Subsets Raises $1.65 Million**
**Keywords:** AI retention, Pre-seed, Subscription
**Body:**
Subsets, a Danish startup that uses artificial intelligence (AI) to automate customer churn reduction for paid subscriptions, has raised $1.65 million in a pre-seed funding round, TechCrunch reported. The round was led by Upfin and Y Combinator.
Subsets is an AI-powered subscription retention platform that helps businesses reduce customer churn. The platform uses machinelearning algorithms to analyze customer behavioral data, identify customers at risk of churning, and automatically trigger personalized retention actions.
“Customer churn is a major challenge for subscription businesses. We founded Subsets to help businesses automate their customer retention processes, saving them time and money, and increasing customer lifetime value,” said Rasmus Andersen, co-founder and CEO of Subsets.
The platform offers a range of features, including customer segmentation, risk scoring, personalized email and SMS campaigns, and integrations with customer relationship management (CRM) systems.
“The Subsets team has an impressive depth of understanding of subscription retention. We believe their platform can help businessessignificantly reduce churn and increase revenue,” said Anders Stensrud, Partner and CIO at Upfin.
Founded in 2022, Subsets already works with businesses across multiple industries, including media, software, and e-commerce. The funding will be used to expand the team, develop new features, and grow the market reach.
“Subsets is addressing a huge market need. We believe their team and technology have what it takes to succeed in this space,” said Michael Seibel, Partner at Y Combinator.
As the subscription economy continues to grow, customer retention is becoming increasingly important for businesses. Subsets’ AI-powered platform aims to help businesses address this challenge through automation and personalized retention actions.
【来源】https://techcrunch.com/2024/02/27/subsets-uses-explainable-ai-to-help-subscription-media-companies-reduce-customer-churn/
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