亚马逊推出人工智能购物助手 Rufus
科技巨头亚马逊推出了名为Rufus 的人工智能购物助手，旨在提升客户的购物体验。该聊天机器人以亚马逊的柯基吉祥物命名，接受了亚马逊产品库、客户评论以及网络信息的训练。
Rufus 能够回答有关产品的问题，例如规格、功能和可用性。它还可以进行产品比较，帮助客户找到最符合其需求的商品。此外，Rufus 还可以提供个性化的建议，基于客户的浏览历史和购买模式。
亚马逊表示，Rufus 目前仍处于测试阶段，仅向特定客户开放。在未来几周内，它将向更多用户推出。亚马逊希望 Rufus 能够简化购物流程，并帮助客户做出明智的购买决定。
人工智能购物助手在零售业越来越普遍。沃尔玛、塔吉特和百思买等公司都推出了自己的聊天机器人，以提供个性化的客户服务和购物建议。
亚马逊的 Rufus 旨在与这些竞争对手的聊天机器人竞争。它利用亚马逊庞大的产品库和客户评论数据库，为客户提供全面而有用的信息。
Rufus 的推出表明亚马逊致力于利用人工智能来改善客户体验。随着人工智能技术的不断发展，预计未来会有更多此类购物助手出现，为消费者提供更便捷、更个性化的购物体验。
英语如下：
**Headline:** Amazon debuts AI shopping assistant Rufus to ease your purchases
**Keywords:** AI assistant, shopping assistant, Amazon
**Body:** Amazon debuts AI shopping assistant named Rufus
Tech giant Amazon has launched an artificial intelligence shopping assistant called Rufus, aimed at enhancing the customer shopping experience. The chatbot is named after Amazon’s corgi mascot and has been trained on Amazon’s product catalog, customer reviews, and information from across the web.
Rufus is capable of answering questions about products, such as specifications, features, and availability. It can alsomake product comparisons, helping customers find the best fit for their needs. Additionally, Rufus can provide personalized recommendations based on a customer’s browsing history and purchase patterns.
Amazon says that Rufus is currently in a testing phase and is only available to select customers. It will be rolled out to more users in the coming weeks. Amazon hopes that Rufus will simplify the shopping process and help customers make informed purchasing decisions.
AI shopping assistants are becoming increasingly common in the retail industry. Companies like Walmart, Target, and Best Buy have all launched their own chatbots to provide personalized customer service and shopping advice.
Amazon’s Rufus is designed tocompete with these rival chatbots. It leverages Amazon’s vast product catalog and customer review database to provide customers with comprehensive and helpful information.
The launch of Rufus signals Amazon’s commitment to using AI to improve the customer experience. As AI technology continues to advance, it is expected that we will see more such shopping assistants emerge, providing consumers with a more convenient and personalized shopping experience.
【来源】https://www.theverge.com/2024/2/1/24058381/amazon-ai-shopping-assistant-rufus
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