在2023年的腾讯智慧营销峰会上,腾讯广告正式发布了以腾讯混元大模型为基底的一站式AI广告创意平台——腾讯广告妙思。此平台旨在助力各行业的广告主及优化师在创意制作、投放流程及广告审核等环节,提升广告生产及投放效率。
腾讯广告妙思的推出,标志着我国广告行业迈向智能化的重要一步。通过整合先进的AI技术,该平台能够为广告主提供更加精准、高效的创意方案,从而提升广告效果。同时,平台的一站式服务模式也简化了广告投放流程,降低了广告主的工作负担。
英文翻译:
Title: Tencent Advertising Releases One-stop AI Advertising Creative Platform
Keywords: Tencent Advertising, One-stop AI, Advertising Creative Platform
News Content:
At the 2023 Tencent Smart Marketing Summit, Tencent Advertising officially released the one-stop AI advertising creative platform called “Tencent Advertising Magic Thinking”. This platform aims to assist advertisers and optimizers in various industries in improving advertising production and efficiency in aspects such as creative production, advertising deployment, and ad review.
The launch of Tencent Advertising Magic Thinking marks an important step in the智能化 of the advertising industry in our country. By integrating advanced AI technology, the platform can provide more accurate and efficient creative solutions for advertisers, thereby enhancing advertising effectiveness. Meanwhile, the one-stop service model of the platform also simplifies the advertising deployment process and reduces the workload of advertisers.
【来源】https://36kr.com/newsflashes/2598672223173504
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