特斯拉公司 10 月 19 日发布的 2023 年第三季度财报显示，特斯拉今年第三季度营收约 234 亿美元，同比增长 9%，但低于华尔街预期的 243 亿美元，为 3 年来最慢增速。同时，特斯拉今年第三季度净利润为 18.53 亿美元，同比下滑 44%。
特斯拉方面解释称，利润下滑是由于全球芯片短缺和竞争对手的激烈价格竞争导致的。为了应对这种竞争压力，特斯拉 CEO 马斯克表示，将继续执行毛利率策略，即通过降低价格来吸引消费者。
特斯拉的这一策略受到了市场的高度关注。虽然马斯克坚持继续降价，但投资者们对此仍然存在疑虑。由于特斯拉的业绩并未达到市场预期，其股票价格在财报发布后一度下跌。
不过，特斯拉的市场地位依然稳固。作为全球最大的电动汽车制造商，特斯拉在全球范围内拥有广泛的销售网络和用户群体。此外，特斯拉也在研发新技术，并计划扩大其业务范围，进一步巩固其市场地位。
新闻翻译：
Tesla’s quarterly net loss drops 44%, revenue below expectations, Musk says to continue pricing strategy
Keywords: Tesla, quarterly net loss, revenue, Musk, pricing strategy
news content:
Tesla, the world’s largest electric vehicle manufacturer, announced on October 19th that its revenue in the third quarter of 2023 amounted to about $2.34 billion, a year-on-year increase of 9%, but below the Wall Street expectations of $2.43 billion, which is the slowest 增速 in three years. At the same time, the company’s quarterly net loss was $185.3 million, a year-on-year decrease of 44%.
Tesla explained that the decline in profits was caused by global chip shortages and intense price competition from competitors. In order to address this competitive pressure, CEO Elon Musk said that the company will continue to implement its margin strategy, which involves reducing prices to attract consumers.
Musk’s commitment to this strategy has attracted significant attention from the market. While investors remain cautious about Tesla’s prospects, the company’s position as the world’s largest electric vehicle manufacturer and its global sales network and user base make it a formidable force in the market. In addition, Tesla is also working on new technologies and plans to expand its business scope, further solidifying its market position.
【来源】https://www.zhihu.com/question/626901506
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