在周四的财报电话会议上，苹果CEO蒂姆·库克针对公司即将推出的混合现实（MR）头显Vision Pro的高昂价格进行了辩护。库克指出，尽管消费者可能会对Vision Pro的价格感到惊讶，但这款产品的技术含量极高，包含了5000项专利。
库克强调，这些专利技术是苹果多年研发的成果，涵盖了人工智能（AI）驱动的多项创新。他提到，苹果一直致力于在技术领域进行突破，而Vision Pro正是这些努力的结晶。这款头显不仅集成了先进的硬件，还拥有强大的软件支持，能够提供沉浸式的体验。
库克还提到，苹果在研发Vision Pro的过程中，特别注重用户体验。因此，尽管价格不菲，但Vision Pro所提供的独特功能和高质量体验，将使其成为市场上的一个重要竞争者。他相信，随着时间的推移，消费者会逐渐认识到Vision Pro的价值所在。
此外，库克还透露，苹果将继续投资于研发，以确保公司在未来的技术革新中保持领先地位。他相信，通过不断的技术创新，苹果能够为消费者带来更多令人兴奋的产品和服务。
Title: Tim Cook Defends High-Priced MR Headset: Packed with 5,000 Patents
Keywords: Apple MR Headset, High-Priced Patented Tech, AI-Driven Innovation
News content:
During a Thursday earnings call, Apple CEO Tim Cook defended the high price of the company’s upcoming mixed reality (MR) headset, Vision Pro. Cook pointed out that while consumers might be surprised by the price of Vision Pro, the product is packed with advanced technology, including 5,000 patents.
Cook emphasized that these patented technologies are the result of years of Apple’s research and development, encompassing numerous innovations driven by artificial intelligence (AI). He mentioned that Apple has always been committed to breakthroughs in technology, and Vision Pro is the embodiment of these efforts. The headset not only integrates cutting-edge hardware but also has robust software support, offering an immersive experience.
Cook also mentioned that Apple focused on user experience during the development of Vision Pro. Therefore, despite the high price, the unique features and high-quality experience provided by Vision Pro will make it a significant competitor in the market. He believes that as time goes by, consumers will gradually recognize the value of Vision Pro.
In addition, Cook revealed that Apple will continue to invest in research and development to ensure the company remains at the forefront of technological innovation. He believes that through continuous technological innovation, Apple can bring more exciting products and services to consumers.
【来源】https://finance.sina.com.cn/stock/usstock/c/2024-02-02/doc-inafrekc9702141.shtml
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