Steam Eye Masks: A Hot Commodity in China’s E-commerce Market
Beijing, China – The Chinese e-commerce market is abustling hub of activity, with consumers constantly on the lookout for the latest deals and products. One recent trend that has caught the attention of shoppers is the surgein popularity of steam eye masks, particularly those marketed for relaxation and eye care.
According to recent data from IT之家, a leading Chinese tech news website,the demand for steam eye masks has been steadily increasing, fueled by a combination of factors including rising stress levels, increased screen time, and a growing awareness of the importance of self-care.
One of the most popular brands in thiscategory is Shengcun, a well-known name in the Chinese health and wellness market. Shengcun’s steam eye masks are currently being offered at a significant discount on both JD.com and Tmall, two ofChina’s largest online marketplaces.
On JD.com, a 10-piece pack of Shengcun steam eye masks is typically priced at 29.9 yuan (approximately $4.20 USD), but during a recent promotion, customers were able to purchase two packs for 19.8 yuan (approximately $2.80 USD) after receiving a 30 yuan coupon and a free 10-piece pack of mugwort eye masks. This promotion effectively brought the price down to 0.66 yuan per mask (approximately $0.09 USD).
Tmall, Alibaba’s e-commerce platform, is also offering a similar deal on Shengcun steam eye masks. Customers can purchase two packs of 30 masks each for 19.8 yuan (approximately $2.80 USD) after receiving a 30 yuan coupon. The masks come in a varietyof scents, including lemon, mugwort, lavender, and chamomile.
For those seeking even more affordable options, IT之家 also highlights the Chao Huoli steam eye mask, available on Tmall. This brand offers 30-piece packs for 17.85 yuan (approximately $2.50 USD) after a 10 yuan coupon, bringing the price down to 0.59 yuan per mask (approximately $0.08 USD). Chao Huoli masks come in four different scents: lemon, mugwort, chamomile, and lavender.
The popularity of steam eye masksis not just limited to online platforms. Physical stores in China are also seeing increased demand for these products, with many retailers stocking a wide variety of brands and scents.
The growing popularity of steam eye masks in China reflects a broader trend towards self-care and wellness. As Chinese consumers become more aware of theimportance of taking care of their physical and mental health, they are increasingly turning to products and services that can help them relax and de-stress.
Benefits of Steam Eye Masks:
Steam eye masks offer a number of benefits, including:
- Relaxation: The heat from the steam can help to relaxthe muscles around the eyes, reducing tension and stress.
- Improved circulation: The heat can also improve blood circulation in the eye area, which can help to reduce puffiness and dark circles.
- Dry eye relief: The steam can help to moisturize the eyes, which can be beneficial for people whosuffer from dry eye.
- Improved sleep: The warmth and relaxation provided by steam eye masks can help to promote better sleep.
Tips for Choosing a Steam Eye Mask:
When choosing a steam eye mask, it is important to consider the following factors:
- Scent: Choose a scent that youfind relaxing and enjoyable.
- Temperature: Make sure the mask is not too hot for your skin.
- Fit: Choose a mask that fits comfortably around your eyes.
- Material: Look for a mask made from soft, breathable materials.
Conclusion:
The growing popularity of steam eyemasks in China is a testament to the increasing importance of self-care and wellness in the country. With a wide variety of brands and scents available, there is a steam eye mask out there for everyone. Whether you are looking to relax after a long day, improve your sleep, or simply pamper yourself,a steam eye mask can be a great addition to your self-care routine.
【来源】https://lapin.ithome.com/html/digi/790978.htm
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