中国企业出海，带火印尼“工业旅游”
印尼，作为“一带一路”倡议的重要节点，近年来吸引了大量中国企业前往投资兴业。据统计，目前已有超过1000家中资企业在印尼开展业务，不仅为当地带来了产业和就业，也为印尼的旅游业注入了新的活力，催生了“工业旅游”这一新兴业态。
位于印尼东爪哇省泗水市的一家中国冰激凌工厂，便是“工业旅游”的典型案例。这家工厂日产超500万只冰激凌，是目前印尼乃至东南亚地区冰淇淋产量最大的工厂。自2019年起，他们建设的透明工厂面向公众免费开放，并成为印尼第一批工业旅游景点。
这座工厂吸引了众多游客前来参观，他们不仅可以近距离观察现代化的生产线，了解冰淇淋的制作工艺，还可以品尝新鲜出炉的各种冰淇淋产品。工厂还定期举办各种活动，例如冰淇淋制作体验、工厂参观讲解等，让游客在游玩中学习，在学习中体验。
“工业旅游”的兴起，得益于中国企业出海的成功经验。中国企业在印尼不仅带来了先进的生产技术和管理经验，还注重与当地文化融合，将工厂打造成集生产、展示、体验于一体的综合性旅游目的地。
“工业旅游”不仅为游客提供了新的旅游选择，也为当地经济发展注入了新的活力。一方面，它可以提升当地旅游业的竞争力，吸引更多游客前来观光，带动当地餐饮、住宿、交通等相关产业发展。另一方面，它可以提升当地居民的就业机会，促进当地经济发展。
随着中国企业出海步伐的加快，相信“工业旅游”将在印尼乃至其他国家得到更加广泛的推广，成为推动经济发展和文化交流的重要引擎。
英语如下：
Chinese Companies Go Global, Fueling “Industrial Tourism” in Indonesia!
Keywords: Chinese companies going global, industrial tourism, Indonesia
Content:
Indonesia, a key node in the Belt and Road Initiative, has attracted a significant number of Chinese companies to invest and operate in recent years. Statistics show that over1,000 Chinese companies are currently doing business in Indonesia, not only bringing industries and jobs to the local area but also injecting new vitality into Indonesia’s tourism industry, giving birth to a new industry called “industrial tourism.”
A Chinese ice cream factory in Surabaya, East Java, Indonesia, is a prime example of “industrial tourism.” This factory, with a daily production capacity exceeding5 million ice creams, is currently the largest ice cream producer in Indonesia and Southeast Asia. Since 2019, they have opened their transparent factory to the public for free, becoming one of the first industrial tourism attractions in Indonesia.
The factory has attracted numerous tourists who can observe the modern production lines up close, learn about the ice cream making process, and taste freshly made ice cream products. The factory also regularly hosts various events such as ice cream making experiences and factory tour explanations, allowing tourists to learn while having fun and experience while learning.
The rise of “industrial tourism” benefits from the successful experience of Chinese companies going global. Chinese companies in Indonesia not only bring advanced production technologies and management experience but also emphasize integration with local culture, transforming factories into comprehensive tourism destinations that combine production, display, and experience.
“Industrial tourism” not only provides touristswith new travel options but also injects new vitality into local economic development. On the one hand, it can enhance the competitiveness of the local tourism industry, attracting more tourists and driving the development of related industries such as catering, accommodation, and transportation. On the other hand, it can create more job opportunities for local residentsand promote local economic development.
With the accelerated pace of Chinese companies going global, “industrial tourism” is expected to be more widely promoted in Indonesia and other countries, becoming a crucial engine for economic development and cultural exchange.
【来源】http://www.chinanews.com/cj/2024/08-24/10274203.shtml
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