近日，广西壮族自治区文化和旅游厅发布了一项旨在激活入境旅游市场的全新政策，旨在通过多方位的策略，加快恢复和发展入境旅游市场，深入拓展东盟、日韩、欧美等传统入境客源市场，并积极开拓“一带一路”沿线国家的新兴市场。这一系列举措旨在提升广西的国际旅游吸引力，促进区域经济的全面发展。
#### 拓展传统市场
广西计划深化与东盟、日韩、欧美等国家的合作，通过加强文化交流、旅游产品创新以及政策优惠等方式，吸引这些地区的游客。广西将依托其丰富的自然风光、独特的民族文化、以及深厚的历史底蕴，推出更多定制化、个性化旅游产品，以满足不同游客的需求，从而提升旅游体验，增强游客的回头率和推荐度。
#### 开拓新兴市场
在开拓“一带一路”国家新兴市场方面，广西将加强与沿线国家的旅游合作，通过举办旅游推介会、联合开发旅游线路、提供便利的签证政策等措施，吸引更多的“一带一路”沿线国家游客。广西的政策还将鼓励当地旅游企业与“一带一路”沿线国家的旅游机构开展合作，共同开发跨境旅游项目，实现资源共享、互利共赢。
#### 优化旅游环境
为了更好地吸引国内外游客，广西还将进一步优化旅游环境，提升服务质量。这包括加强旅游基础设施建设、提升旅游服务质量、完善旅游安全保障措施、以及加强旅游市场规范管理等。通过这些措施，广西旨在营造一个安全、舒适、便捷的旅游环境，为游客提供更加优质的旅游体验。
### 结语
广西壮族自治区通过实施这一系列新政策，旨在全面推动入境旅游市场的发展，不仅旨在吸引更多的国际游客，更是希望通过旅游这一窗口，加强与世界各国的交流与合作，促进广西乃至中国与世界的互联互通，推动经济、文化、社会等多领域的深度融合发展。
英语如下：
### Guangxi Launches New Policy to Boost Inbound Tourism and Expand Markets in ASEAN, Europe, and America
In a recent move to invigorate the inbound tourism sector, the Guangxi Zhuang Autonomous Region’s Department of Culture and Tourism has unveiled a comprehensive new policy. This initiative aims to accelerate the recovery and growth of inbound tourism, deepen its presence in traditional markets such as ASEAN, Japan, South Korea, Europe, and America, and proactively explore new markets along the Belt and Road Initiative (BRI) corridor.
#### Expanding Traditional Markets
To enhance cooperation with countries like ASEAN, Japan, South Korea, and Europe, Guangxi intends to strengthen cultural exchanges, innovate tourism products, and offer favorable policies to attract tourists from these regions. By leveraging its rich natural landscapes, distinctive ethnic culture, and profound historical heritage, Guangxi plans to launch more customized and personalized tourism products to cater to diverse tourist preferences, thereby enriching their travel experience and increasing their loyalty and recommendations.
#### Targeting Emerging Markets
In pursuit of new opportunities along the BRI, Guangxi is stepping up its collaboration with countries in the corridor by organizing tourism promotion events, jointly developing travel itineraries, and implementing convenient visa policies. The province’s policy also encourages local tourism enterprises to partner with BRI countries’ tourism institutions to develop cross-border tourism projects, fostering resource sharing and mutual benefits.
#### Enhancing Tourism Environment
To better attract both domestic and international tourists, Guangxi is committed to improving the tourism environment, elevating service quality. This includes enhancing tourism infrastructure, upgrading service standards, strengthening safety measures, and tightening market regulation. By doing so, Guangxi aims to create a safe, comfortable, and convenient travel environment that offers a superior tourism experience to all visitors.
### Conclusion
Through this series of new policies, Guangxi is not only aiming to boost the inbound tourism market but also seeks to strengthen its connections with the world through tourism. This initiative is expected to facilitate deeper interconnections in economic, cultural, and social domains, promoting a multifaceted integration of Guangxi and China with the global community.
【来源】http://www.chinanews.com/cj/2024/07-10/10249265.shtml
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