中新网义乌5月23日电(董易鑫)随着北京冬奥会的成功举办,奥运经济效应逐渐显现,作为全球小商品集散地的浙江义乌,也迎来了奥运商品的热销。商户刘鹏飞表示,他们制作了一批足球造型的孔明灯,并通过跨境电商平台销往法国。这些孔明灯不仅造型独特,商品介绍中还特别强调了“这是一只会飞的足球灯笼”,以吸引更多消费者的注意。
刘鹏飞指出,奥运经济的窗口效应不仅为义乌商户带来了商机,也成为了一个新的风口。奥运期间,各种与体育相关的商品需求激增,义乌的小商品市场因此受益匪浅。商户们紧跟市场趋势,创新设计,将传统产品与奥运元素相结合,不仅满足了消费者的需求,也为自己的企业带来了新的增长点。
据悉,义乌的许多商户都参与了奥运商品的制作和销售,包括运动装备、吉祥物玩具、纪念品等。这些商品不仅在国内热销,还远销海外,成为奥运经济中的一道亮丽风景线。随着奥运影响力的不断扩大,义乌的小商品市场也期待着更多元的合作和更广阔的市场。
英语如下:
Title: “Yiwu Merchants: Olympic Economy Becomes a New Trend in Cross-border E-commerce”
Keywords: Olympic Economy, Yiwu Merchants, Cross-border E-commerce
News Content:
HANGZHOU, May 23 (Xinhua) — As the successful hosting of the Beijing Winter Olympics has brought about the economic effect of the Games, the global hub for small commodities in Zhejiang Province, Yiwu, has seen a surge in sales of Olympic merchandise.
Dai Pengfei, a merchant, said that they produced a batch of soccer-shaped Chinese lanterns and sold them through cross-border e-commerce platforms to France. These lanterns, not only with a unique shape, but also feature a product description emphasizing “this is a flying soccer lantern” to catch the attention of more consumers.
Dai pointed out that the window effect of the Olympic economy not only brought business opportunities to Yiwu merchants but also became a new trend. During the Olympic period, there was a sharp increase in demand for sports-related goods, benefiting the small commodity market in Yiwu. Merchants followed market trends, innovated designs, and combined traditional products with Olympic elements, not only satisfying consumer needs but also bringing new growth points for their own enterprises.
It is reported that many merchants in Yiwu participated in the production and sales of Olympic merchandise, including sports equipment, mascot toys, and souvenirs. These goods are not only popular domestically but also exported overseas, becoming a bright spot in the Olympic economy. As the influence of the Olympics continues to expand, the small commodity market in Yiwu is looking forward to more diverse cooperation and a broader market.
【来源】http://www.chinanews.com/cj/2024/05-23/10222253.shtml
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