《中国网络视听发展研究报告(2024)》的发布揭示了我国网络视听用户数量已达到10.74亿人，其中短视频人均单日使用时间高达151分钟。这一数据表明，短视频已成为人们日常生活中不可或缺的一部分，其在网络视听领域的地位愈发凸显。报告还指出，随着移动互联网技术的发展和用户需求的不断增长，短视频平台的用户粘性和使用时长将持续上升。这一趋势为内容创作者提供了广阔的发展空间，同时也对平台运营者提出了更高的要求，如何平衡内容质量和用户粘性将成为未来发展的关键。
Title: 1.074 Billion Network Audiovisual Users, 2-Hour Daily Average for Short Video
Keywords: Network Audiovisual Users, Short Video Usage Time, “China Network Audiovisual Development Research Report (2024)”
News content: The release of the “China Network Audiovisual Development Research Report (2024)” has unveiled that the number of network audiovisual users in China has reached 1.074 billion, with an average daily usage time of 151 minutes for short videos. This data indicates that short videos have become an integral part of people’s daily lives, and their status in the network audiovisual field is increasingly prominent. The report also points out that with the development of mobile internet technology and the growing demand of users, the user stickiness and usage time of short video platforms will continue to rise. This trend provides content creators with a broad development space, while also posing higher requirements for platform operators. Balancing content quality and user stickiness will be the key to future development.
【来源】http://www.chinanews.com/life/2024/03-28/10188466.shtml
Views: 0