据SensorTower最新报告显示，2023年全球非游戏移动应用收入呈现稳步增长的态势，达到了531亿美元，预计到2024年将达到612亿美元。报告还指出，今年有80款应用的年度内购收入超过了1亿美元，相比去年增长了23%。
在这80款应用中，《Snapchat》、《Spotify》、《CapCut》、《PictureThis》和《GoodNovel》等应用的内购收入增长尤为突出，首次突破了1亿美元的大关。这些应用在应用商店中的表现备受瞩目，吸引了大量用户的关注和消费。
与此同时，AI应用也迎来了爆发式增长，活跃AI应用的数量激增近160%，达到了超过2000款。这表明AI技术在移动应用领域的应用越来越受到用户的青睐和认可。
据报告显示，AI应用的年度下载量和收入分别上涨了60%和70%，达到了超过21亿次的下载量和17亿美元的收入。这一数据显示出AI应用市场的巨大潜力和吸引力。
AI应用的兴起和增长主要得益于其在用户体验、智能化和个性化服务等方面的优势。AI技术可以帮助用户更好地满足个性化需求，提供更智能、高效的服务。这也是为什么越来越多的用户选择下载和使用AI应用的原因之一。
对于开发者和企业来说，AI应用市场的增长意味着更多的商机和潜在收益。他们可以通过开发创新的AI应用，满足用户的需求，获取更多的下载量和收入。
总的来说，SensorTower的报告显示出了非游戏移动应用市场的持续增长趋势，尤其是AI应用的爆发式增长。这为开发者和企业提供了巨大的商机和发展空间，同时也为用户带来了更多智能化、个性化的应用选择。随着技术的不断进步和用户需求的不断变化，移动应用市场将继续保持活力，为用户提供更好的使用体验和服务。
英语如下：
News Title: AI Applications Unstoppable in 2023, Download and Revenue Surge!
Keywords: Mobile App Revenue Growth, In-App Purchases Exceed $100 Million, AI Application Explosion
According to the latest report from SensorTower, global non-gaming mobile app revenue showed a steady growth trend in 2023, reaching $53.1 billion. It is projected to reach $61.2 billion by 2024. The report also pointed out that this year, 80 apps generated in-app purchase revenue exceeding $100 million, marking a 23% increase compared to the previous year.
Among these 80 apps, notable growth in in-app purchase revenue was observed in applications such as Snapchat, Spotify, CapCut, PictureThis, and GoodNovel, surpassing the $100 million milestone for the first time. These apps have garnered significant attention and attracted a large number of users on app stores.
At the same time, AI applications have experienced explosive growth, with the number of active AI applications increasing by nearly 160%, surpassing 2,000 apps. This indicates that AI technology is increasingly favored and recognized by users in the mobile app domain.
The report shows that annual downloads and revenue of AI applications have increased by 60% and 70% respectively, surpassing 2.1 billion downloads and $1.7 billion in revenue. These figures demonstrate the immense potential and attractiveness of the AI application market.
The rise and growth of AI applications can be attributed to their advantages in user experience, intelligence, and personalized services. AI technology can help users better meet their personalized needs and provide smarter and more efficient services. This is one of the reasons why an increasing number of users choose to download and use AI applications.
For developers and businesses, the growth of the AI application market means more business opportunities and potential profits. They can meet user needs, gain more downloads, and generate revenue by developing innovative AI applications.
Overall, SensorTower’s report reveals the continued growth trend of the non-gaming mobile app market, particularly the explosive growth of AI applications. This provides significant business opportunities and development space for developers and businesses, while offering users more intelligent and personalized application choices. With the continuous advancement of technology and evolving user demands, the mobile app market will continue to thrive, providing users with better usage experiences and services.
【来源】https://sensortower-china.com/zh-CN/blog/state-of-mobile-app-market-outlook-2024-report-CN
Views: 1