韩国零售业长期以来由新世界、乐天购物、现代百货三大巨头主导,但去年它们的销售额同时出现负增长。与此同时,线上购物平台Coupang实现首次大幅盈利,取代三大巨头成为韩国零售业新王者。另外,中国的大创和速卖通等企业也开始入驻韩国市场。
这标志着韩国零售业模式正在发生重大变化,从过去的线下购物中心向线上购物平台转型。Coupang的崛起预示着韩国电商进入高速发展期,它依靠先进的物流系统和用户体验打败了传统零售巨头。同时,中国企业带来的价格优势也对韩国市场形成冲击。未来韩国零售业或将呈现出更加多元和竞争的局面。
Title: Coupang Replaces Three Giants to Become New Ruler in Korean Retail Industry
Keywords: Korean retail industry, Coupang’s profitability, Chinese companies entry
News content: The Korean retail industry has long been dominated by three giants – Shinsegae, Lotte Shopping and Hyundai Department Store. However, their sales volume declined simultaneously last year. In the meantime, online shopping platform Coupang made its first major profit and replaced the three giants to become the new ruler in the Korean retail industry. In addition, Chinese companies like Miniso and AliExpress have also started to enter the Korean market.
This signals a major change in the Korean retail business model, transforming from the traditional offline shopping centers to online platforms. The rise of Coupang indicates that Korean e-commerce has entered a period of high-speed development. It defeated traditional retail giants by relying on advanced logistics systems and user experience. At the same time, the price advantage brought by Chinese companies also poses an impact on the Korean market. In the future, the Korean retail industry may present a more diverse and competitive landscape.
【来源】http://www.chinanews.com/gj/2024/02-29/10171647.shtml
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