近日,缅甸交通和通信部公布数据显示,2023年1月至2024年1月,缅甸电动汽车注册量约为1900辆,同比增长6%,市场持续扩大。此前缅甸政府取消了电动汽车的进口关税,大大激发了消费者的购买热情。据统计,2023年缅甸电动汽车进口量达2000辆,其中90%为中国品牌,这表明中国电动汽车在缅甸市场占有率非常高。
同时,本土电动汽车品牌也开始崛起。日前,缅甸第一家纯电动汽车生产企业Myanmar Electric Vehicle(MEV)宣布成立,计划生产适合本地使用的电动车型。业内分析认为,本土电动车企业的加入将为缅甸电动汽车市场提供更多选择,推动市场更加繁荣,也有利于培育电动汽车相关的本地产业链。
总体来看,缅甸电动汽车市场发展势头良好,政策和资本的加持正在催生一个蓬勃发展的新兴市场。中国企业应抓住机遇,继续拓展缅甸市场,同时也要防范潜在的本土品牌竞争。下一步,中国企业还可以考虑与缅甸本地合作,实现更深入的本土化运营。
Title: Myanmar’s electric vehicle market grows rapidly with obvious localization trend
Keywords: Myanmar market, electric vehicles, localization
News content:
Recently, Myanmar’s Ministry of Transport and Communications released data showing that from January 2023 to January 2024, the number of registered electric vehicles in Myanmar was about 1,900, a year-on-year increase of 6%, and the market continued to expand. Previously, the Myanmar government canceled import tariffs on electric vehicles, which greatly stimulated consumers’ willingness to buy. Statistics show that in 2023, Myanmar imported 2,000 electric vehicles, of which 90% were Chinese brands, indicating that Chinese electric vehicles account for a very high market share in Myanmar.
At the same time, local electric vehicle brands are also emerging. Recently, Myanmar’s first pure electric vehicle production enterprise, Myanmar Electric Vehicle (MEV), announced its establishment and plans to produce electric vehicle models suitable for local use. Industry insiders analyze that the addition of local electric vehicle companies will provide more choices for Myanmar’s electric vehicle market, promote a more prosperous market, and also help cultivate local electric vehicle-related industrial chains.
Overall, Myanmar’s electric vehicle market is developing well. Policy and capital support are fostering an emerging market with vigorous development. Chinese companies should seize opportunities to continue expanding in the Myanmar market, while also guarding against potential competition from local brands. Next, Chinese companies can also consider cooperating with local companies in Myanmar to achieve deeper localization.
【来源】http://www.chinanews.com/gj/2024/02-29/10171658.shtml
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