China’s National Sports Bureau has announced a series of measures aimed at boosting the construction of sports facilities and further opening public gyms at low or no cost. This initiative is part of the country’s ongoing commitment to promoting sports and fitness among its citizens.
The National Sports Bureau has been working closely with other government departments such as the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce, and the Ministry of Culture and Tourism to develop policies and measures for the transformation and upgrading of sports equipment and the promotion of high-quality outdoor sports destinations.
According to a press conference held on September 18, the sports consumption in China has been growing rapidly in recent years, with an increasing number of people participating in sports activities and spending on sports-related products and services. To meet the growing demand, the National Sports Bureau plans to focus on three key areas:
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Enhancing Sports Facilities Supply:
- The National Sports Bureau will leverage central budgetary investments to mobilize social forces and accelerate the construction of sports facilities.
- Public gyms will be further opened to the public at low or no cost, providing greater convenience for citizens to engage in sports activities.
- The Bureau will also encourage the intelligent upgrading and transformation of sports venues, promoting efficient use of new technologies and scientific methods to enhance the utilization rate of sports facilities.
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Strengthening Sports Products Supply:
- In the manufacturing sector, the Bureau will promote the application of new technologies and materials in the sports equipment industry, driving the transformation and upgrading of the sports manufacturing industry.
- This will involve creating intelligent equipment and smart venues, with a focus on incorporating intelligent applications into products and consumer scenarios.
- In the service sector, the Bureau will increase the supply of sports events and provide multi-level, diverse, and personalized sports services to better meet the needs of the public.
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Strengthening Policy Measures Supply:
- The National Sports Bureau will enhance communication and coordination with other government departments to develop policies and measures for the transformation and upgrading of sports equipment and the promotion of high-quality outdoor sports destinations.
- This will help to address policy bottlenecks and difficulties, optimize the development environment, and stimulate market活力.
The announcement comes as part of the Chinese government’s broader strategy to promote sports and fitness as a national priority. With the increasing popularity of sports activities among the general public, the government is committed to creating a more conducive environment for citizens to engage in physical activities.
The initiative is expected to have a significant impact on the sports industry in China, driving the development of sports facilities, sports products, and sports services, while also fostering a more active and healthy lifestyle among the population.
In conclusion, the National Sports Bureau’s commitment to enhancing sports facilities and opening public gyms at low cost is a positive step towards promoting sports and fitness in China. By focusing on the supply of sports facilities, sports products, and policy measures, the Bureau aims to create a more conducive environment for citizens to engage in sports activities and contribute to a healthier and more active society.
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