【吉利汽车副总裁杨学良:「卷」字一日不消,中国汽车难全球化,汽车内卷亟待解决】
中国汽车产业,作为中国经济的重要支柱之一,近年来在全球市场中的地位显著提升。然而,吉利汽车副总裁杨学良近日在一次行业论坛上发表的讲话,引发了一轮关于中国汽车产业内卷问题的深入探讨。他强调,「卷」字一日不消,中国汽车就难以真正实现全球化的梦想。
杨学良所提到的「卷」字,源自中国社会对过度竞争现象的描述。在汽车产业内,内卷主要表现为各企业为争夺市场份额而进行的价格战、技术模仿和同质化竞争,这不仅压缩了企业的利润空间,也影响了整个行业创新能力和品牌形象的提升。内卷现象导致资源过度集中于少数几家企业,抑制了中小企业的成长,同时,对消费者而言,虽然短期内可能享受到更低的价格,但长期来看,产品创新和服务质量的提升却可能受到影响。
中国汽车产业的内卷问题,已经引起了行业内外的广泛关注。解决内卷,不仅需要企业层面的自我调整,更需要政策层面的引导和支持。一方面,企业应注重研发和创新,通过提升产品质量和服务水平,增强自身竞争力;另一方面,政府可以制定更加公平、合理的市场规则,防止恶性竞争,鼓励企业间的良性竞争,推动汽车产业的健康发展。
杨学良呼吁,中国汽车产业需要跳出「内卷」的怪圈,通过集体智慧和共同努力,实现可持续发展,真正走向全球市场。这一呼吁,无疑为汽车产业的发展指明了方向,也激发了行业内的深思与行动。在全球化竞争日益激烈的今天,中国汽车产业只有摒弃「内卷」,注重品质与创新,才能在全球舞台上展现出更强的竞争力。
英语如下:
News Title: “China’s Auto Globalization Journey: Overcoming Internal Competition, Sailing to the World”
Keywords: Eliminate Competition, Global Endeavor, Industry Within
News Content: [Fang Xueliang, Vice President of Geely Auto: “As long as the word ‘competition’ remains, China’s automobiles will find it hard to achieve global aspirations. The issue of internal competition in the automobile industry is urgent to address.”]
China’s automotive industry, a key pillar of the Chinese economy, has seen its global standing significantly enhance in recent years. However, the recent remarks by Fang Xueliang, Vice President of Geely Auto, during an industry forum, sparked a deep discussion on the issue of internal competition within the automotive industry. He emphasized that as long as the word ‘competition’ remains, China’s automobiles will struggle to truly realize their global aspirations.
The ‘competition’ word, originating from the Chinese society’s description of excessive competition, refers to the phenomenon in the automotive industry where various enterprises engage in price wars, technology mimicry, and homogenized competition to vie for market shares. This not only squeezes the profit margins of enterprises but also affects the industry’s innovation capability and brand image. The internal competition phenomenon leads to resources being overly concentrated in a few companies, hindering the growth of small and medium-sized enterprises. Moreover, while it may provide consumers with short-term lower prices, it may impact the long-term innovation of products and service quality.
The issue of internal competition in the Chinese automotive industry has garnered widespread attention from both within and outside the industry. Resolving internal competition requires not only self-adjustment from the enterprise level but also guidance and support from policy levels. On one hand, enterprises should focus on research and innovation, enhancing their competitiveness through improved product quality and service levels. On the other hand, the government can establish fairer and more reasonable market rules to prevent恶性 competition and encourage benign competition among enterprises, promoting the healthy development of the automotive industry.
Fang Xueliang called for China’s automotive industry to break out of the ‘competition’ cycle, aiming for sustainable development and true globalization. This call has illuminated the direction for automotive industry development, stimulating deep reflection and action within the industry. In today’s increasingly competitive global market, only by abandoning ‘competition’, focusing on quality and innovation, can China’s automotive industry demonstrate stronger competitiveness on the global stage.
【来源】https://www.zhihu.com/question/661670544
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