中新网昆明5月20日电 (记者 胡远航) 茶，是中国的传统饮品，也是中国文化的重要载体。其中，云南作为中国茶叶的主要产地之一，其茶文化更是中国茶文化的重要组成部分。
近日，2024年“云腾四海·茗动天下”中国(云南)茶文化欧洲推广活动的视觉形象设计首次发布，以极致的东方美学尽展云茶之香、云南之美。
这次推广活动的视觉形象设计，以云雾山岭与氤氲茶气两相缭绕的景象为背景，象征着云南茶叶的神秘与优雅。古典豆绿与明艳酡红交相呼应，则代表着云南茶叶的古老与新生。而埃菲尔铁塔与人字桥遥遥相望，则寓意着云南茶叶将与世界接轨，展现出中国茶文化的国际影响力。
这次推广活动的主题是“和合之美”，旨在通过展示云南茶叶的独特魅力，传递中国茶文化的和谐与包容。云南作为中国茶叶的主要产地之一，其茶文化有着深厚的历史底蕴和独特的地域特色。云南茶叶的种类繁多，口感丰富，能够满足不同人群的口味需求。而这种多样性和包容性，正是中国茶文化的精髓所在。
“云腾四海·茗动天下”中国(云南)茶文化欧洲推广活动将于2024年举行，这将会是一次展示中国茶文化魅力，推广云南茶叶的重要活动。我们期待着这次活动的成功举办，也期待着云南茶叶能够在世界舞台上绽放更加绚丽的光彩。
英语如下：
### News Title: “Dance of the Eastern Charm: Yunnan Tea Aroma and Harmony Beauty Shine in Europe”
Keywords: Yunnan Tea Promotion, Eastern Aesthetics, European Events.
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**Title:** “2024 ‘Cloud Soaring to the Seas, Tea Moving the World’ Yunnan Tea Culture European Promotion Event Set to Open, Depicting the ‘Harmony Beauty’ with Eastern Charm”
**BEIJING, May 20, 2023 (Xinhua) –** Tea, as a traditional Chinese beverage, is an essential carrier of Chinese culture. Among them, Yunnan, as one of the main tea production areas in China, is an integral part of Chinese tea culture.
Recently, the visual design of the 2024 “Cloud Soaring to the Seas, Tea Moving the World” Yunnan Tea Culture European Promotion Event was first released, showcasing the aroma of Yunnan tea and the beauty of Yunnan with ultimate Eastern aesthetics.
The visual design of this promotional event features a backdrop of mountains enshrouded in clouds and mist, intertwined with the ethereal scent of tea, symbolizing the mystery and elegance of Yunnan’s tea. The classic emerald green and the bright crimson complement each other, representing the ancient and the new in Yunnan’s tea. The Eiffel Tower and the human-shaped bridge in the distance gaze at each other, suggesting that Yunnan’s tea is moving towards the world, demonstrating the international influence of Chinese tea culture.
The theme of this promotional event is “Harmony Beauty,” aiming to convey the harmony and inclusiveness of Chinese tea culture through the unique charm of Yunnan tea. As one of the main tea production areas in China, Yunnan’s tea culture has a profound historical heritage and unique regional characteristics. The variety and rich taste of Yunnan tea can meet the taste needs of different groups, reflecting the essence of Chinese tea culture, which is diversity and inclusiveness.
The 2024 “Cloud Soaring to the Seas, Tea Moving the World” Yunnan Tea Culture European Promotion Event will be held, which will be an important event to showcase the charm of Chinese tea culture and promote Yunnan tea. We look forward to the successful hosting of this event and the brighter future of Yunnan tea on the world stage.
【来源】http://www.chinanews.com/gn/2024/05-20/10220217.shtml
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