社交商务购物平台FERMAT宣布获得1700万美元的A轮融资,这轮融资由贝恩资本领投,现有投资者Greylock、QED Investors和Courtside Ventures也参与了投资。
FERMAT平台利用机器学习技术,为消费者提供流畅的端到端购物体验,同时帮助商业品牌优化广告效果。当消费者通过社交网络、电子邮件或短信与品牌互动时,FERMAT平台运用人工智能和机器学习技术,创造了一个从广告到店铺再到购买的独特且个性化的购物旅程。
FERMAT的这一轮融资成功,标志着投资者对社交商务和人工智能在零售领域应用的认可,也预示着个性化购物体验将成为未来电商发展的趋势之一。
英文翻译内容:
Title: Fermat Raises $17 Million in Series A Funding Led by Bain Capital
Keywords: Social Commerce, AI, Personalized Shopping
News content:
Fermat, a machine learning-driven social commerce shopping experience platform, has announced the closing of a $17 million Series A funding round led by Bain Capital, with participation from existing investors Greylock, QED Investors, and Courtside Ventures.
Fermat provides consumers with a seamless end-to-end shopping experience and enhances ad performance for business brands. When shoppers interact with brands through social media, email, or text, Fermat uses AI and machine learning to offer a unique and personalized journey from ad to store to sale.
This funding round highlights investors’ recognition of the potential of social commerce and AI in the retail industry, signaling that personalized shopping experiences are likely to be a key trend in future e-commerce development.
【来源】https://www.businesswire.com/news/home/20240313207172/en/FERMAT-Raises-17M-Series-A-To-Grow-Its-ML-Powered-Social-Commerce-Shopping-Experience
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