随着全球电子商务的迅猛发展,中国跨境电商企业凭借其“高性价比”和“低物流费”的优势,在韩国海外直购市场中占据了近半份额。这一成就不仅得益于中国企业的快速扩张,还与它们不断提升的本地化服务密切相关。
过去一年,中国跨境电商企业在韩国的用户数量和销售额均实现了显著增长。这一趋势表明,中国跨境电商企业正在逐步赢得韩国消费者的青睐。中国企业的成功,一方面得益于其对韩国市场的深刻理解,能够提供更加符合当地消费者需求的产品和服务;另一方面,中国企业通过与韩国本地电商企业的合作,进一步增强了市场竞争力。
展望未来,中国跨境电商企业计划通过加强与韩国本地电商企业的合作,进一步巩固其在韩国市场的地位。此举不仅将促进两国电商行业的交流与合作,还有望为韩国消费者带来更多元化的购物选择和更优质的服务体验。
英文标题:Chinese Cross-border E-commerce Captures Nearly Half of South Korea’s Overseas Direct Purchase Market
英文关键词:Cross-border E-commerce, South Korea, Localization Services
英文新闻内容:
Chinese cross-border e-commerce companies have captured nearly half of South Korea’s overseas direct purchase market, riding on their advantages of “high cost-effectiveness” and “low logistics costs.” The rapid expansion of these companies in South Korea is not only due to their competitive pricing but also their enhanced localized services.
Over the past year, both the user base and sales volume of Chinese cross-border e-commerce companies in South Korea have seen substantial growth. This trend reflects the growing popularity of Chinese products among South Korean consumers. Chinese companies have succeeded by deeply understanding the South Korean market and offering products and services that better meet local consumer demands. Additionally, by collaborating with South Korean local e-commerce firms, Chinese companies have further strengthened their market competitiveness.
Looking ahead, Chinese cross-border e-commerce companies plan to consolidate their position in the South Korean market by intensifying cooperation with local South Korean e-commerce firms. This move is expected to not only promote exchange and cooperation between the e-commerce industries of the two countries but also offer South Korean consumers a wider range of shopping options and a better service experience.
【来源】http://www.chinanews.com/cj/2024/02-23/10168135.shtml
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