【微软携手Typeface共创未来营销】近日,在全球最大的消费电子展CES(Consumer Electronics Show)上,微软震撼发布了针对企业级营销领域的一项重大创新——Dynamics 365平台与领先的人工智能内容创作工具Typeface达成深度合作,共同推出了AI赋能的营销活动功能。
微软在此次活动中宣布,Dynamics 365 Customer Insights已成功整合了Typeface的先进生成式AI平台,这一集成将颠覆传统的营销活动开发模式,大幅提高效率并降低工作负担。借助Typeface的智能化技术,营销人员无需深入复杂的编程或设计知识,只需通过简洁明了的自然语言提示或者向Microsoft全新的人工智能助手Copilot上传创意概述,AI将自动生成具备高度聚焦和专业度的项目板,包括但不限于广告文案、设计元素及布局方案等。
此举意味着,无论是大型企业还是初创公司,都能轻松利用这项前沿科技,快速制定出符合品牌定位、吸引消费者关注的营销策略,实现从创意构思到落地执行的一站式解决方案。无疑,微软与Typeface的合作将进一步推动数字化转型时代下企业营销领域的革新与发展,助力企业在激烈的市场竞争中抢占先机。
英语如下:
Headline: “Microsoft and Typeface United in Innovation: AI-Driven Dynamics 365 Revolutionizes Marketing Campaign Creation at CES!”
Keywords: Microsoft-Typeface collaboration, AI-driven marketing activities, Dynamics 365 update
News Content: 【Microsoft and Typeface Co-Creating the Future of Enterprise Marketing】Recently, at the world’s largest consumer electronics exhibition, CES (Consumer Electronics Show), Microsoft made a significant splash with a groundbreaking innovation for the enterprise-level marketing sector – the Dynamics 365 platform has forged an in-depth partnership with the cutting-edge AI content creation tool, Typeface. Together, they have unveiled an AI-enhanced marketing campaign feature.
In this event, Microsoft announced that Dynamics 365 Customer Insights has successfully integrated Typeface’s advanced generative AI platform, marking a disruption in traditional marketing campaign development models, significantly boosting efficiency and reducing workload. By leveraging Typeface’s intelligent technology, marketers no longer need to delve into complex programming or design expertise; instead, with simple natural language prompts or by uploading creative overviews to Microsoft’s new artificial intelligence assistant, Copilot, the AI can automatically generate highly-focused and professional project boards, including but not limited to ad copy, design elements, and layout schemes.
This development signals that, regardless of whether they are large enterprises or startups, businesses can easily harness this frontier technology to swiftly craft marketing strategies that align with their brand positioning and captivate consumer attention, offering a one-stop solution from ideation to execution. Without a doubt, the collaboration between Microsoft and Typeface will further propel the era of digital transformation, driving innovation and progress in the realm of corporate marketing and enabling companies to seize competitive advantages in the fiercely contested market landscape.
【来源】https://www.maginative.com/article/microsoft-and-typefaces-new-integration-preview-the-future-of-retail-marketing/
Views: 3