根据Sensor Tower的数据,2023年12月,全球手游市场收入冠军已经易主。《大富翁 GO》成功超越了《王者荣耀》,首次在全球范围内获得这一殊荣,其吸金总额达到2.19亿美元。
《大富翁 GO!》的成功主要得益于美国市场的大力支持,这个游戏77.2%的收入都来自该地区。此外,新加坡市场的收入占比为3.4%,英国市场的收入占比为2.7%。这款游戏在圣诞节期间推出了“Santa’s Sprint”和“Mistletoe Tournament”等活动,其中的“Santa’s Sprint”更是创下了自发布以来的最高收入纪录,单日流水达到了1040万美元。
相比之下,《王者荣耀》在12月份的表现并不理想,虽然仍然位列第二,但其吸金总额为2.03亿美元。这款游戏在中国市场表现强势,连续15天登顶中国iPhone手游畅销榜。
除了这两款游戏外,腾讯的《PUBG Mobile》(合并《和平精英》收入)以1.83亿美元的收入位列第三。此外,米哈游的两款游戏《原神》和《崩坏:星穹铁道》分别位列第九和第十。
总的来说,2023年12月,全球手游玩家在App Store和Google Play的总付费额接近67亿美元,与去年同期相比基本持平。美国依然是全球移动游戏收入最高的市场,贡献了20亿美元,占全球总收入的29.8%。中国iOS市场排名第二,贡献了18.2%的收入;日本市场排名第三,贡献了15.2%的收入。
英语如下:
Title: “Monopoly GO” Tops the Global Mobile Game Market Revenue, Overtaking “King of Glory”!
Keywords: Monopoly GO, global champion, Sensor Tower
News content: According to Sensor Tower data, in December 2023, the title of the global mobile game market revenue champion has changed. “Monopoly GO” successfully surpassed “King of Glory” for the first time in the world, with a total revenue of $219 million.
The success of “Monopoly GO!” is mainly due to the strong support of the US market, with 77.2% of its revenue coming from this region. In addition, the Singapore market accounts for 3.4% of the revenue, and the UK market accounts for 2.7%. The game launched activities such as “Santa’s Sprint” and “Mistletoe Tournament” during the Christmas period, with “Santa’s Sprint” setting a record high daily turnover of $10.4 million since its release.
In comparison, “King of Glory” did not perform well in December, although it remained in second place with a total revenue of $203 million. The game performed strongly in the Chinese market, ranking first on the Chinese iPhone mobile game bestseller list for 15 consecutive days.
In addition to these two games, Tencent’s “PUBG Mobile” (combined revenue of “Peacekeeper Elite”) ranked third with $183 million in revenue. Additionally, Mihoyo’s two games “Genshin Impact” and “Honkai Impact 3rd” ranked ninth and tenth respectively.
Overall, in December 2023, the total paid amount for mobile gamers worldwide in App Store and Google Play was close to $6.7 billion, basically unchanged compared to the same period last year. The US continues to be the highest-grossing market for global mobile gaming, contributing $2 billion, accounting for 29.8% of the total revenue. China’s iOS market ranks second, contributing 18.2% of the revenue; Japan ranks third, contributing 15.2% of the revenue.
【来源】https://www.ithome.com/0/746/383.htm
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