**河南寻求新策略，以“消费＋”模式推动经济增长**
郑州，1月12日 – 随着新零售、沉浸体验式消费等新业态新模式的不断涌现，如何利用这些新兴消费模式来恢复和扩大消费，进而拉动经济增长，成为各地区亟待解决的问题。河南省也不例外。
近日，《河南流通发展报告(2024)》(以下简称《报告》)发布，对河南如何培育“消费＋”模式进行了深入解读。《报告》指出，面对新的消费业态，河南正积极探索并采取措施，旨在将这些新兴消费模式与本地经济相结合，实现经济的持续增长。
据了解，河南已经开始在多个领域尝试“消费＋”模式。例如，结合旅游业和电子商务，推出线上线下融合的旅游购物体验；再如，与文化产业合作，打造文化消费的新场景。
《报告》还强调了政府在推动“消费＋”模式中的作用。为了鼓励企业和个人投资于这些新兴消费业态，河南省政府已经出台了一系列优惠政策和措施。
英语如下：
Title: “Henan Distribution Development Report” Reveals: HowTitle: “Henan Distribution Development Report” Reveals: How New Consumption Patterns Promote Economic Growth
Keywords: New Consumption Patterns, Henan Breakthrough, Economic Growth
Content: **Henan Seeks New Strategies to Drive Economic Growth with “Consumption +” Model**
Zhengzhou, January 12 – With the emergence of new retail, immersive experiential consumption and other new business models, how to leverage these emerging consumption patterns to restore and expand consumption and thereby drive economic growth has become an urgent issue for all regions. Henan is no exception.
Recently, the “Henan Distribution Development Report (2024)” (hereinafter referred to as the “Report”) was released, providing a deep interpretation of how Henan cultivates the “Consumption +” model. The report points out that in the face of new consumption patterns, Henan is actively exploring and taking measures to integrate these emerging consumption models with the local economy, achieving sustained economic growth.
It is understood that Henan has begun to try the “Consumption +” model in many areas. For example, it combines tourism and e-commerce to launch an online and offline integrated tourism shopping experience; and collaborates with the cultural industry to create new scenarios for cultural consumption.
The report also emphasizes the role of the government in promoting the “Consumption +” model. In order to encourage enterprises and individuals to invest in these emerging consumption patterns, the Henan Provincial Government has issued a series of preferential policies and measures.
【来源】http://www.chinanews.com/cj/2024/01-12/10145376.shtml
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