随着气温的骤降，我国多地迎来了冰雪旅游的热潮。近年来，冰雪旅游已经成为冬季的一大热门话题。根据相关数据显示，我国冰雪旅游市场规模逐年上升，冰雪景点接待游客人数也呈现爆发式增长。各地纷纷借助冰雪资源，探索出一条“冰雪+”的热经济发展模式，为当地经济注入了新活力。
央视网消息：冰雪游热度升高，多地如何用“冷资源”引爆热经济？据了解，冰雪旅游不仅带动了旅游、餐饮、住宿等相关产业的发展，还催生了冰雪运动、冰雪文化、冰雪装备等一系列产业链的壮大。例如，黑龙江、吉林等地的冰雪景观吸引了大量游客，带动了当地旅游经济的繁荣；北京、上海等地的冰雪运动场馆也成为市民休闲娱乐的好去处，提升了城市的活力。
冰雪旅游热的背后，是我国政府对冰雪产业的扶持和民众对冰雪运动的热情。在政策推动和市场需求的共同作用下，冰雪旅游产业有望成为我国冬季经济的新引擎。多地政府纷纷出台政策，加大对冰雪产业的投入，完善冰雪旅游基础设施，提升服务水平，以吸引更多游客前来体验冰雪的魅力。
英文翻译：
News title: Ice and Snow Tourism Heat Ignites “Cold Resource” Economy
Keywords: Ice and Snow Tourism, Cold Resources, Hot Economy
News content:
With the sharp drop in temperature, the ice and snow tourism boom has hit many parts of China. In recent years, ice and snow tourism has become a popular winter topic. According to relevant data, the market scale of ice and snow tourism in China is increasing year by year, and the number of tourists visiting ice and snow attractions is experiencing explosive growth. Various regions are exploring a “冰雪+ ” hot economic development model, injecting new vitality into the local economy.
CCTV.com reports: As the popularity of ice and snow tourism rises, how do multiple regions use “cold resources” to ignite hot economies? It is learned that ice and snow tourism has not only promoted the development of related industries such as tourism, catering, and accommodation but also stimulated the expansion of entire industrial chains such as ice and snow sports, ice and snow culture, and ice and snow equipment. For example, ice and snow landscapes in Heilongjiang and Jilin have attracted numerous tourists, driving the prosperity of local tourism economies; ice and snow sports venues in cities like Beijing and Shanghai have also become popular leisure and entertainment spots for residents, enhancing urban vitality.
Behind the heat of ice and snow tourism is the government’s support for the ice and snow industry and the public’s enthusiasm for ice and snow sports. Under the combined influence of policy promotion and market demand, the ice and snow tourism industry is expected to become a new engine for China’s winter economy. To attract more tourists to experience the charm of ice and snow, governments at all levels have introduced policies to increase investment in the ice and snow industry, improve ice and snow tourism infrastructure, and enhance service levels.
【来源】http://www.chinanews.com/cj/2024/01-08/10142447.shtml
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