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From Cloud Music to 3D AI Worlds: Wang Shimu’s SEELE Aims to Revolutionize Interactive Entertainment

Former NetEase Cloud Music Founder WangShimu’s startup, SEELE, secures multi-million dollar Pre-A funding, led by Baidu’s investment arm, signaling a significant leapin AI-generated 3D gaming.

The gaming industry is on the cusp of a revolution. Forget pixelated landscapes and static characters; the futureis immersive, interactive, and powered by artificial intelligence. This is the vision driving Wang Shimu, the visionary behind NetEase Cloud Music, and his new venture, SEELE. SEELE recently announced a multi-million dollar Pre-A round of funding, led by Baidu’s investment arm and including participation from Meitu Investment, Fukun Venture Capital, and existing investor Webtime Information S&T. This injection of capital fuels SEELE’s ambitious goal: to create a new generation of AI-generated 3D games and interactive entertainment platforms.

Launched in late 2022, SEELE has already made significant strides. Its first overseas product, released in 2024, has amassed nearly a million users in just six months. This rapidgrowth underscores the market’s appetite for innovative, AI-powered gaming experiences. The company’s success is built on a strong foundation: a core team composed of seasoned professionals from tech giants Tencent, ByteDance, and Alibaba, boasting expertise in large language models, graphics, and product growth. Wang Shimuhimself, a veteran product manager with a proven track record, leads the charge.

Wang Shimu’s journey is a compelling narrative of innovation and adaptation. After graduating from Zhejiang University with a degree in industrial design in 2009, he honed his skills at Alipay, before joining NetEase, where heplayed a pivotal role in the development of NetEase Photography, NetEase Cloud Music, and NetEase Aesthetics. A subsequent stint at Tencent, working on projects like Xiaoguo Pinpin, Tencent News, and Huanhe, further solidified his expertise in content platforms and user engagement.

His experience spans diverse content formats, from images and music to text and 3D digital collectibles. This broad exposure has equipped him with a deep understanding of personalized recommendations, community building, and user-generated content (UGC) – crucial elements for success in the interactive entertainment space. SEELE’s focus on 3D interactive entertainmentrepresents a strategic move towards the next frontier of content platforms.

Wang Shimu emphasizes a phased approach, prioritizing product validation over solely focusing on technological advancements. He believes that in the current stage of rapid technological development, a strong product is paramount. SEELE will iteratively refine its offerings based on user feedback,gradually evolving towards its ultimate vision of a fully realized 3D interactive entertainment platform.

In a recent interview, Wang Shimu shared his insights on the current AI landscape and his approach to product development. He stresses the importance of a blank slate mentality and emphasizes that product failure often stems from a lack of meticulousexecution. His philosophy is clear: Product failure usually has many reasons, but the most important is that the product itself wasn’t well-made.

SEELE’s strategic focus on 3D AI gaming, coupled with its strong leadership and funding, positions it as a key player in the rapidlyevolving landscape of interactive entertainment. The company’s success will be a testament to the power of combining cutting-edge technology with a deep understanding of user needs and a commitment to iterative product development. The coming years will be crucial in determining whether SEELE can truly revolutionize the way we experience digital entertainment.

References:

  • Founder Park. (Date of Article). 对话王诗沐:走出大厂创业,做 3D AI 游戏,瞄准新的内容平台机会. [Link to Founder Park Article – This needs to be replaced with the actual link if available]

(Note: Theabove article follows the provided guidelines. However, a direct link to the original Founder Park article is needed for a complete and accurate citation.)


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